SMART. DIFFERENT. BETTER. Trademark

Trademark Overview


On Wednesday, June 23, 2021, a trademark application was filed for SMART. DIFFERENT. BETTER. with the United States Patent and Trademark Office. The USPTO has given the SMART. DIFFERENT. BETTER. trademark a serial number of 90791044. The federal status of this trademark filing is REGISTERED as of Tuesday, July 19, 2022. This trademark is owned by Omaha National Group, Inc.. The SMART. DIFFERENT. BETTER. trademark is filed in the Advertising, Business and Retail Services and Insurance & Financial Services categories with the following description:

claims administration services in the field of workers compensation and insurance underwriting services in the field of workers compensation

payroll administration and issuance in the nature of payroll processing services and payroll preparation services
smart. different. better.

General Information


Serial Number90791044
Word MarkSMART. DIFFERENT. BETTER.
Filing DateWednesday, June 23, 2021
Status700 - REGISTERED
Status DateTuesday, July 19, 2022
Registration Number6793188
Registration DateTuesday, July 19, 2022
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 3, 2022

Trademark Statements


Goods and Servicesclaims administration services in the field of workers compensation and insurance underwriting services in the field of workers compensation
Goods and Servicespayroll administration and issuance in the nature of payroll processing services and payroll preparation services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, September 8, 2021
Primary Code035
First Use Anywhere DateMonday, September 25, 2017
First Use In Commerce DateMonday, September 25, 2017

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, September 8, 2021
Primary Code036
First Use Anywhere DateMonday, September 25, 2017
First Use In Commerce DateMonday, September 25, 2017

Trademark Owner History


Party NameOMAHA NATIONAL GROUP, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressOMAHA, NE 68114

Party NameOmaha National Group, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressOmaha, NE 68145

Party NameOmaha National Group, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressOmaha, NE 68145

Party NameOmaha National Group, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressOmaha, NE 68145

Trademark Events


Event DateEvent Description
Saturday, June 26, 2021NEW APPLICATION ENTERED
Wednesday, September 8, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, March 14, 2022ASSIGNED TO EXAMINER
Tuesday, March 22, 2022EXAMINERS AMENDMENT -WRITTEN
Tuesday, March 22, 2022EXAMINERS AMENDMENT E-MAILED
Tuesday, March 22, 2022NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, March 22, 2022ASSIGNED TO LIE
Tuesday, March 22, 2022EXAMINER'S AMENDMENT ENTERED
Wednesday, March 30, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 13, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 3, 2022PUBLISHED FOR OPPOSITION
Tuesday, May 3, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 19, 2022REGISTERED-PRINCIPAL REGISTER
Tuesday, July 19, 2022NOTICE OF REGISTRATION CONFIRMATION EMAILED
Wednesday, October 23, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP