SMART+ APPROACH Trademark

Trademark Overview


On Thursday, September 14, 2017, a trademark application was filed for SMART+ APPROACH with the United States Patent and Trademark Office. The USPTO has given the SMART+ APPROACH trademark a serial number of 87608837. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Tuesday, February 4, 2025. This trademark is owned by The National Research Center For College And University Admissions, LLC. The SMART+ APPROACH trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Educational services, namely, providing statistical analysis of information regarding high school students to determine the propensity of student enrollment and/or admission to educational institutions for research in the field of education

Business management consulting and market research services, namely, providing statistical analysis of preference data and attitudinal research regarding predictive analysis of student success and retention in academic settings; Business consulting and business information in the field of analytic models for predictive analysis of student admissions and retention in academic settings

General Information


Serial Number87608837
Word MarkSMART+ APPROACH
Filing DateThursday, September 14, 2017
Status710 - CANCELLED - SECTION 8
Status DateTuesday, February 4, 2025
Registration Number5517390
Registration DateTuesday, July 17, 2018
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, May 1, 2018

Trademark Statements


Goods and ServicesEducational services, namely, providing statistical analysis of information regarding high school students to determine the propensity of student enrollment and/or admission to educational institutions for research in the field of education
Pseudo MarkSMART AND APPROACH; SMART PLUG APPROACH
Goods and ServicesBusiness management consulting and market research services, namely, providing statistical analysis of preference data and attitudinal research regarding predictive analysis of student success and retention in academic settings; Business consulting and business information in the field of analytic models for predictive analysis of student admissions and retention in academic settings

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateTuesday, February 4, 2025
Primary Code035
First Use Anywhere DateSaturday, July 1, 2017
First Use In Commerce DateSaturday, July 1, 2017

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateTuesday, February 4, 2025
Primary Code041
First Use Anywhere DateSaturday, July 1, 2017
First Use In Commerce DateSaturday, July 1, 2017

Trademark Owner History


Party NameENCOURA LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressAUSTIN, TX 78701

Party NameThe National Research Center For College And University Admissions, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressAustin, TX 78701

Party NameThe National Research Center For College And University Admissions, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressLee's Summit, MO 64064

Party NameThe National Research Center For College And University Admissions, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressLee's Summit, MO 64064

Trademark Events


Event DateEvent Description
Friday, March 2, 2018EXAMINERS AMENDMENT E-MAILED
Monday, September 18, 2017NEW APPLICATION ENTERED
Wednesday, September 20, 2017NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, December 18, 2017ASSIGNED TO EXAMINER
Sunday, December 31, 2017NON-FINAL ACTION WRITTEN
Sunday, December 31, 2017NON-FINAL ACTION E-MAILED
Sunday, December 31, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, March 2, 2018EXAMINERS AMENDMENT -WRITTEN
Friday, March 2, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, March 2, 2018ASSIGNED TO LIE
Wednesday, April 11, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 1, 2018PUBLISHED FOR OPPOSITION
Tuesday, May 1, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 17, 2018REGISTERED-PRINCIPAL REGISTER
Monday, February 11, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, March 2, 2018EXAMINER'S AMENDMENT ENTERED
Sunday, March 25, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, February 11, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, April 16, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, April 16, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, April 16, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, April 16, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, April 16, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, May 20, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, November 10, 2021AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, May 20, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, May 20, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, May 20, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, May 20, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, July 17, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, November 20, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, February 4, 2025CANCELLED SEC. 8 (6-YR)