| Serial Number | 97405630 |
| Word Mark | SMART ADVANTAGE |
| Filing Date | Wednesday, May 11, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, August 15, 2023 |
| Registration Number | 7136444 |
| Registration Date | Tuesday, August 15, 2023 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 30, 2023 |
| Goods and Services | financial services, namely, funding prepaid, pre-need and pre-arrangement cremation, funeral and inurnment expenses |
| Goods and Services | cremation services; funeral and memorial ceremony services accompanying cremation; planning, arranging and conducting memorial, cremation, funeral, and inurnment services; providing information in the field of cremation and funeral planning; providing cemetery interment information; providing non-financial pre-need cremation and funeral planning, namely, funeral arrangement services; Funeral pre-planning and arrangement services at celebration halls, funeral homes and crematoria; Funeral pre-planning and arrangement services at churches, cemeteries, memorial park chapels; funeral pre-planning and arrangement services involving the selection of type of funeral service, namely, wakes, rosary services, memorial services; Funeral pre-planning and arrangement services involving the selection of religious preference of a funeral or memorial service; Funeral pre-planning and arrangement services involving the selection of religious passages to be read at a funeral or memorial service; Funeral pre-planning and arrangement services involving the selection of photographic display of the deceased for a funeral or memorial service; Funeral pre-planning and arrangement services involving the selection of food and beverages, music selection, organist selection, floral arrangements, type of inurnment container; dove releases and balloon releases at funerals and memorial services |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 17, 2022 |
| Primary Code | 036 |
| First Use Anywhere Date | Thursday, October 23, 2014 |
| First Use In Commerce Date | Thursday, October 23, 2014 |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, May 17, 2022 |
| Primary Code | 045 |
| First Use Anywhere Date | Thursday, October 23, 2014 |
| First Use In Commerce Date | Thursday, October 23, 2014 |
| Party Name | NorthStar Memorial Group, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Houston, TX 77056 |
| Party Name | NorthStar Memorial Group, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Houston, TX 77056 |
| Party Name | NorthStar Memorial Group, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Houston, TX 77056 |
| Event Date | Event Description |
| Tuesday, August 15, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, August 15, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 30, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 30, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, May 10, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, April 27, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, April 27, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, April 27, 2023 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, April 27, 2023 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, April 27, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Saturday, March 4, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, March 3, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, March 3, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, February 3, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, February 3, 2023 | NON-FINAL ACTION E-MAILED |
| Friday, February 3, 2023 | NON-FINAL ACTION WRITTEN |
| Wednesday, January 25, 2023 | ASSIGNED TO EXAMINER |
| Tuesday, May 17, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, May 14, 2022 | NEW APPLICATION ENTERED |