SMART Trademark

Trademark Overview


On Thursday, January 4, 2018, a trademark application was filed for SMART with the United States Patent and Trademark Office. The USPTO has given the SMART trademark a serial number of 87744029. The federal status of this trademark filing is REGISTERED as of Tuesday, February 5, 2019. This trademark is owned by Smart Adserver SAS. The SMART trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:

Computer programs for advertising; Recorded computer software for advertising; computer software and software packages for advertising and promotion on internet, intranet and extranet networks; downloadable programmatic brand advertising software platform

Advertising; Advertising, marketing and promotional services; Advertising via Internet, intranet and extranet networks; providing Databases and data banks in the field of advertising; Digital advertising services; Advertising through all public communication means; Advertisement via mobile phone networks; Arranging subscriptions to services of others offering advertising on Internet, intranet and extranet networks; Media buying services; Banner advertising; Production of visual advertising matter; Production of sound recordings for advertising purposes; Advertisement for others on the Internet; Collection of information relating to advertising; Optimisation of website traffic; targeted advertising and drafting of reports relating to internet advertising; Creative testing in connection with internet advertising for marketing research purposes; Advertising and marketing consultancy; Management of customer loyalty, incentive or promotional schemes; Consultancy relating to the organisation...

Planning, design and management of information technology systems; IT security services, namely, restricting access to and by computer networks to and of undesired web sites, media and individuals and facilities; IT security restoration, namely, maintenance of computer software relating to computer security and prevention of computer risks; Design, development, updating and maintenance of computer software and software packages in connection with advertising and promotion on internet, intranet and extranet networks; Design and development of computer databases and data banks in connection with advertising and promotion on internet, intranet and extranet networks; providing an online non-downloadable programmatic brand advertising software platform; Providing of an online non- downloadable software platform for use by digital advertisers and editors for embedding digital advertising and management of digital advertising campaigns; Providing of an online non-downloadable software platfor...
smart

General Information


Serial Number87744029
Word MarkSMART
Filing DateThursday, January 4, 2018
Status700 - REGISTERED
Status DateTuesday, February 5, 2019
Registration Number5668599
Registration DateTuesday, February 5, 2019
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, November 20, 2018

Trademark Statements


Description of MarkThe mark consists of the word "smart" in lower case letters with the letter "t" in superscript and a small yellow square immediately following the "t", all in yellow.
Goods and ServicesComputer programs for advertising; Recorded computer software for advertising; computer software and software packages for advertising and promotion on internet, intranet and extranet networks; downloadable programmatic brand advertising software platform
Indication of Colors claimedThe color(s) yellow is/are claimed as a feature of the mark.
Goods and ServicesAdvertising; Advertising, marketing and promotional services; Advertising via Internet, intranet and extranet networks; providing Databases and data banks in the field of advertising; Digital advertising services; Advertising through all public communication means; Advertisement via mobile phone networks; Arranging subscriptions to services of others offering advertising on Internet, intranet and extranet networks; Media buying services; Banner advertising; Production of visual advertising matter; Production of sound recordings for advertising purposes; Advertisement for others on the Internet; Collection of information relating to advertising; Optimisation of website traffic; targeted advertising and drafting of reports relating to internet advertising; Creative testing in connection with internet advertising for marketing research purposes; Advertising and marketing consultancy; Management of customer loyalty, incentive or promotional schemes; Consultancy relating to the organisation of commercial and advertising events; Advertising management, Namely commercial and advertising media management; Rental and purchase of advertising time and advertising space on communications media of all kinds; Arranging and placing of advertisements; Management of advertising data banks and databases; Administrative management of advertisements on Internet, intranet and extranet networks; Dissemination of advertising matter and business information on Internet, intranet and extranet networks; Advertising services via the Internet; updating and maintenance of computer databases and data banks in connection with advertising and promotion on internet, intranet and extranet networks; providing a telematic and computer database and/or data bank servers in connection with advertising and promotion
Disclaimer with Predetermined Text"SMART"
Goods and ServicesPlanning, design and management of information technology systems; IT security services, namely, restricting access to and by computer networks to and of undesired web sites, media and individuals and facilities; IT security restoration, namely, maintenance of computer software relating to computer security and prevention of computer risks; Design, development, updating and maintenance of computer software and software packages in connection with advertising and promotion on internet, intranet and extranet networks; Design and development of computer databases and data banks in connection with advertising and promotion on internet, intranet and extranet networks; providing an online non-downloadable programmatic brand advertising software platform; Providing of an online non- downloadable software platform for use by digital advertisers and editors for embedding digital advertising and management of digital advertising campaigns; Providing of an online non-downloadable software platform for use by digital advertisers and editors for optimising advertising impressions, advertising targeted at customer categories; Providing of an online non- downloadable software platform for use by digital advertisers and editors for monitoring, analysing and recording advertising campaigns, management of advertising reserves; Providing of an online non-downloadable platform for use by digital advertisers and editors for bringing together digital advertisers and editors; Providing of an online non- downloadable software platform for use by digital advertisers and editors for participating in advertising for auctioneering and auctions, and the purchase and sale of advertising; Design of computer machine and computer software for commercial analysis and reporting; providing internet search engines with specific search options; website usability testing services; Providing online non-downloadable software interfaces for the management, broadcasting and analysis of advertising campaigns; Providing online non-downloadable software interfaces for the direct purchase and sale of advertising space, and the purchase and sale of advertising space by online auctioneering, and the optimisation thereof

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, January 19, 2018
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, January 19, 2018
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, January 19, 2018
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameSmart Adserver SAS
Party Type30 - Original Registrant
Legal Entity Type34 - NOT AVAILABLE
AddressParis 75009
FR

Party NameSmart Adserver SAS
Party Type20 - Owner at Publication
Legal Entity Type34 - NOT AVAILABLE
AddressParis 75009
FR

Party NameSmart Adserver SAS
Party Type10 - Original Applicant
Legal Entity Type34 - NOT AVAILABLE
AddressParis 75009
FR

Trademark Events


Event DateEvent Description
Monday, February 5, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, December 22, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, December 22, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, December 22, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 29, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, January 29, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, September 25, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, September 25, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 5, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, November 20, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 20, 2018PUBLISHED FOR OPPOSITION
Wednesday, October 31, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, October 18, 2018LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, October 15, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 10, 2018EXAMINER'S AMENDMENT ENTERED
Wednesday, October 10, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, October 10, 2018EXAMINERS AMENDMENT E-MAILED
Wednesday, October 10, 2018EXAMINERS AMENDMENT -WRITTEN
Tuesday, September 25, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, September 24, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, September 24, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, April 20, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, April 20, 2018NON-FINAL ACTION E-MAILED
Friday, April 20, 2018NON-FINAL ACTION WRITTEN
Friday, April 13, 2018ASSIGNED TO EXAMINER
Saturday, February 3, 2018PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Thursday, February 1, 2018ASSIGNED TO LIE
Wednesday, January 24, 2018TEAS VOLUNTARY AMENDMENT RECEIVED
Saturday, January 20, 2018NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, January 19, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, January 8, 2018NEW APPLICATION ENTERED