SL SURE LIFE FINANCIAL Trademark
Trademark Overview
On Monday, March 16, 2026, a trademark application was filed for SL SURE LIFE FINANCIAL with the United States Patent and Trademark Office. The USPTO has given the SL SURE LIFE FINANCIAL trademark a serial number of 99704869. The federal status of this trademark filing is APPROVED FOR PUBLICATION as of Friday, July 17, 2026. This trademark is owned by SURE LIFE FINANCIAL LLC. The SL SURE LIFE FINANCIAL trademark is filed in the Insurance & Financial Services category with the following description:
Financial planning; Financial consultation; Financial management; Estate planning; Social security and Medicare claims administration and consulting services rendered to individuals; Financial planning for retirement; Financial advice on retirement; Financial retirement plan consulting services; Financial planning and investment advisory services; Providing information in the field of financial planning; Advice on finance during retirement; Financial advice relating to retirement; Individual retirement account services; Annuity services, namely, account and investment administration
General Information
| Serial Number | 99704869 |
| Word Mark | SL SURE LIFE FINANCIAL |
| Filing Date | Monday, March 16, 2026 |
| Status | 680 - APPROVED FOR PUBLICATION |
| Status Date | Friday, July 17, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Financial planning; Financial consultation; Financial management; Estate planning; Social security and Medicare claims administration and consulting services rendered to individuals; Financial planning for retirement; Financial advice on retirement; Financial retirement plan consulting services; Financial planning and investment advisory services; Providing information in the field of financial planning; Advice on finance during retirement; Financial advice relating to retirement; Individual retirement account services; Annuity services, namely, account and investment administration |
| Pseudo Mark | SURE LIFE SURE LIFE FINANCIAL |
| NOT AVAILABLE | "LIFE FINANCIAL" |
| Description of Mark | The mark consists of the stylized wording “SURE LIFE FINANCIAL” with the letters “S” and “L” interlocking in stylized form to the left of the wording, with a horizontal line appearing between “SURE LIFE” and “FINANCIAL.”. |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 16, 2026 |
| Primary Code | 036 |
| First Use Anywhere Date | Friday, January 6, 2023 |
| First Use In Commerce Date | Friday, January 6, 2023 |
Trademark Owner History
| Party Name | SURE LIFE FINANCIAL LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Novi, MI 48375
US |
Trademark Events
| Event Date | Event Description |
| Monday, March 16, 2026 | NEW APPLICATION ENTERED |
| Monday, March 16, 2026 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, July 15, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, July 15, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, July 16, 2026 | ASSIGNED TO EXAMINER |
| Friday, July 17, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, July 17, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, July 17, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, July 17, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, July 17, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Friday, July 17, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Friday, July 17, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, July 17, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
