| Serial Number | 78689816 |
| Word Mark | SIMPLY MOORE REAL BENEFITS |
| Filing Date | Wednesday, August 10, 2005 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, September 29, 2017 |
| Registration Number | 3212419 |
| Registration Date | Tuesday, February 27, 2007 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 12, 2006 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of A circle with the words "SIMPLY MOORE" in it. A line divides the circle and extends to the right of the circle. Over the extension of the line are the words "real benefits". |
| Goods and Services | Makeup |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, September 29, 2017 |
| Primary Code | 003 |
| First Use Anywhere Date | Monday, June 20, 2005 |
| First Use In Commerce Date | Monday, June 20, 2005 |
| Party Name | CENTENNIAL BRANDS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | CENTENNIAL, CO 80111 |
| Party Name | Simply Moore, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Denver, CO 80206 |
| Party Name | Simply Moore, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Denver, CO 80206 |
| Party Name | Simply Moore, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Denver, CO 80206 |
| Event Date | Event Description |
| Friday, September 29, 2017 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Saturday, February 27, 2016 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Wednesday, May 21, 2014 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, April 9, 2012 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Monday, April 9, 2012 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Monday, April 9, 2012 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, March 2, 2012 | TEAS SECTION 8 RECEIVED |
| Tuesday, February 27, 2007 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, December 12, 2006 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 22, 2006 | NOTICE OF PUBLICATION |
| Tuesday, October 24, 2006 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, October 24, 2006 | ASSIGNED TO LIE |
| Friday, October 20, 2006 | ASSIGNED TO LIE |
| Tuesday, October 17, 2006 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, October 2, 2006 | DATA MODIFICATION COMPLETED |
| Monday, October 2, 2006 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 29, 2006 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, August 29, 2006 | PAPER RECEIVED |
| Tuesday, March 7, 2006 | NON-FINAL ACTION E-MAILED |
| Tuesday, March 7, 2006 | NON-FINAL ACTION WRITTEN |
| Tuesday, February 28, 2006 | ASSIGNED TO EXAMINER |
| Wednesday, August 17, 2005 | NEW APPLICATION ENTERED IN TRAM |