SIMPLE RITUALS, BEAUTY EVERY DAY. Trademark
Trademark Overview
On Wednesday, October 1, 2025, a trademark application was filed for SIMPLE RITUALS, BEAUTY EVERY DAY. with the United States Patent and Trademark Office. The USPTO has given the SIMPLE RITUALS, BEAUTY EVERY DAY. trademark a serial number of 99423732. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Friday, February 20, 2026. The SIMPLE RITUALS, BEAUTY EVERY DAY. trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Lipstick; Lipstick holders; Lipstick cases; Make-up kits comprised of lip makeup; Cosmetics, namely, lip primer; Cosmetics, namely, lip repairers; Lip cream; Lip gloss palette; Lip gloss; Lip liner; Lip polisher; Non-medicated lip care preparations; Non-medicated lip protectors; Pomades for cosmetic purposes
General Information
| Serial Number | 99423732 |
| Word Mark | SIMPLE RITUALS, BEAUTY EVERY DAY. |
| Filing Date | Wednesday, October 1, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Friday, February 20, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Lipstick; Lipstick holders; Lipstick cases; Make-up kits comprised of lip makeup; Cosmetics, namely, lip primer; Cosmetics, namely, lip repairers; Lip cream; Lip gloss palette; Lip gloss; Lip liner; Lip polisher; Non-medicated lip care preparations; Non-medicated lip protectors; Pomades for cosmetic purposes |
| NOT AVAILABLE | "BEAUTY" |
| Pseudo Mark | SIMPLE RITUALS BEAUTY EVERY DAY |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, October 1, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Richmond Hill, NY 11418
US |
Trademark Events
| Event Date | Event Description |
| Wednesday, October 1, 2025 | NEW APPLICATION ENTERED |
| Wednesday, October 1, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, February 19, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, February 20, 2026 | ASSIGNED TO EXAMINER |
| Friday, February 20, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, February 20, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, February 20, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
