SIMPLE. PREDICTABLE. PROFITABLE. Trademark

Trademark Overview


On Wednesday, December 18, 2013, a trademark application was filed for SIMPLE. PREDICTABLE. PROFITABLE. with the United States Patent and Trademark Office. The USPTO has given the SIMPLE. PREDICTABLE. PROFITABLE. trademark a serial number of 86147352. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, June 23, 2025. This trademark is owned by EMC CORPORATION. The SIMPLE. PREDICTABLE. PROFITABLE. trademark is filed in the Advertising, Business and Retail Services category with the following description:

Business relationship and management development strategy services in the field of affinity programs, alliance programs, affiliate programs, solution developer programs, solution provider programs, systems integration programs and agent programs, namely, planning of commercial partnership strategies, identifying potential business opportunities with partners, and developing business alliance and cooperation strategies
simple. predictable. profitable.

General Information


Serial Number86147352
Word MarkSIMPLE. PREDICTABLE. PROFITABLE.
Filing DateWednesday, December 18, 2013
Status800 - REGISTERED AND RENEWED
Status DateMonday, June 23, 2025
Registration Number4694326
Registration DateTuesday, March 3, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 16, 2014

Trademark Statements


Goods and ServicesBusiness relationship and management development strategy services in the field of affinity programs, alliance programs, affiliate programs, solution developer programs, solution provider programs, systems integration programs and agent programs, namely, planning of commercial partnership strategies, identifying potential business opportunities with partners, and developing business alliance and cooperation strategies

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateSaturday, January 4, 2014
Primary Code035
First Use Anywhere DateMonday, January 7, 2013
First Use In Commerce DateMonday, January 7, 2013

Trademark Owner History


Party NameDELL INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressROUND ROCK, TX 78682

Party NameEMC CORPORATION
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressHopkinton, MA 01748

Party NameEMC CORPORATION
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressHopkinton, MA 01748

Party NameEMC CORPORATION
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressHopkinton, MA 01748

Trademark Events


Event DateEvent Description
Wednesday, February 26, 2014ASSIGNED TO EXAMINER
Friday, February 28, 2014PRIORITY ACTION WRITTEN
Friday, February 28, 2014PRIORITY ACTION E-MAILED
Friday, February 28, 2014NOTIFICATION OF PRIORITY ACTION E-MAILED
Thursday, October 23, 2014PETITION TO REVIVE-GRANTED
Saturday, December 21, 2013NEW APPLICATION ENTERED
Saturday, January 4, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, September 26, 2014ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Friday, September 26, 2014ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND
Thursday, October 23, 2014TEAS PETITION TO REVIVE RECEIVED
Thursday, October 23, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, October 23, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, October 23, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, October 23, 2014NOTICE OF REVIVAL - E-MAILED
Friday, October 24, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, November 10, 2014ASSIGNED TO LIE
Thursday, November 13, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, December 16, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, November 26, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 16, 2014PUBLISHED FOR OPPOSITION
Wednesday, September 21, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, August 1, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, March 3, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, March 3, 2015REGISTERED-PRINCIPAL REGISTER
Wednesday, September 28, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, July 10, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, March 17, 2020TEAS SECTION 8 & 15 RECEIVED
Wednesday, April 29, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, May 9, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, May 9, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, July 13, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, January 15, 2025TEAS SECTION 8 & 9 RECEIVED
Monday, June 23, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, June 23, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, June 23, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, May 9, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, November 17, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, May 4, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, June 23, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Sunday, March 3, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, June 23, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED