| Serial Number | 88684909 |
| Word Mark | SIMPLE HUMAN SENSE |
| Filing Date | Friday, November 8, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 5, 2021 |
| Registration Number | 6241127 |
| Registration Date | Tuesday, January 5, 2021 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 24, 2020 |
| Goods and Services | Insurance underwriting services in the classifications of property, casualty, business, accident, automobile, disability, health, life, and annuities, and providing ancillary services thereto, namely, administration and claims adjustment |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, November 15, 2019 |
| Primary Code | 036 |
| First Use Anywhere Date | Sunday, May 31, 2020 |
| First Use In Commerce Date | Sunday, May 31, 2020 |
| Party Name | Auto-Owners Insurance Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Lansing, MI 48917 |
| Party Name | Auto-Owners Insurance Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Lansing, MI 48917 |
| Party Name | Auto-Owners Insurance Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Lansing, MI 48917 |
| Event Date | Event Description |
| Tuesday, January 5, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, December 2, 2020 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, December 1, 2020 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Monday, November 30, 2020 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, November 19, 2020 | USE AMENDMENT FILED |
| Monday, November 30, 2020 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, November 19, 2020 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, May 19, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, March 24, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 24, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 4, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, February 19, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 12, 2020 | ASSIGNED TO EXAMINER |
| Friday, November 15, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Tuesday, November 12, 2019 | NEW APPLICATION ENTERED IN TRAM |