SIMPLE DENTAL OPTIONS Trademark

Trademark Overview


On Thursday, November 10, 2011, a trademark application was filed for SIMPLE DENTAL OPTIONS with the United States Patent and Trademark Office. The USPTO has given the SIMPLE DENTAL OPTIONS trademark a serial number of 85469102. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, June 28, 2023. This trademark is owned by Heartland Dental Care, Inc.. The SIMPLE DENTAL OPTIONS trademark is filed in the Insurance & Financial Services category with the following description:

Bill payment services
simple dental options

General Information


Serial Number85469102
Word MarkSIMPLE DENTAL OPTIONS
Filing DateThursday, November 10, 2011
Status800 - REGISTERED AND RENEWED
Status DateWednesday, June 28, 2023
Registration Number4255136
Registration DateTuesday, December 4, 2012
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, May 1, 2012

Trademark Statements


Description of MarkThe mark consists of the stylized words of "SIMPLE" and "DENTAL OPTIONS" wherein the "SIMPLE" is colored in green, and "DENTAL OPTIONS" is colored in black. The mark also utilizes a "smiley face logo" with a half-moon for a mouth and two dots for eyes colored in green. The "I" in "SIMPLE" is lowercase, where the other letters in "SIMPLE" are in uppercase. The word "SIMPLE" is positioned above the words "DENTAL OPTIONS". Immediately to the right of the word "SIMPLE", and above the words "DENTAL OPTIONS", appear the "smiley face logo".
Goods and ServicesBill payment services
Indication of Colors claimedThe color(s) green and black is/are claimed as a feature of the mark.
Disclaimer with Predetermined Text"DENTAL OPTIONS"

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, November 15, 2011
Primary Code036
First Use Anywhere DateFriday, September 28, 2012
First Use In Commerce DateFriday, September 28, 2012

Trademark Owner History


Party NameHEARTLAND DENTAL, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressEFFINGHAM, IL 62401

Party NameHeartland Dental Care, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressEffingham, IL 62401

Party NameHeartland Dental Care, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressEffingham, IL 62401

Party NameHeartland Dental Care, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressEffingham, IL 62401

Trademark Events


Event DateEvent Description
Wednesday, June 28, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, June 28, 2023REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, June 28, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, June 28, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, November 30, 2022TEAS SECTION 8 & 9 RECEIVED
Saturday, December 4, 2021COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, June 25, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Monday, June 25, 2018REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, June 25, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, June 12, 2018TEAS SECTION 8 & 15 RECEIVED
Wednesday, May 30, 2018ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, December 4, 2017COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, August 9, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, August 2, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, April 2, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, March 26, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, March 18, 2014ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, March 18, 2014TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, February 20, 2013ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, December 4, 2012REGISTERED-PRINCIPAL REGISTER
Thursday, November 1, 2012NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, October 31, 2012LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, October 30, 2012ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, October 29, 2012STATEMENT OF USE PROCESSING COMPLETE
Thursday, October 25, 2012USE AMENDMENT FILED
Monday, October 29, 2012CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, October 25, 2012TEAS STATEMENT OF USE RECEIVED
Tuesday, June 26, 2012NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, May 1, 2012OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 1, 2012PUBLISHED FOR OPPOSITION
Wednesday, April 11, 2012NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, March 23, 2012LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, March 21, 2012ASSIGNED TO LIE
Sunday, March 4, 2012APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, March 2, 2012EXAMINER'S AMENDMENT ENTERED
Friday, March 2, 2012NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, March 2, 2012EXAMINERS AMENDMENT E-MAILED
Friday, March 2, 2012EXAMINERS AMENDMENT -WRITTEN
Tuesday, February 28, 2012ASSIGNED TO EXAMINER
Wednesday, November 16, 2011NOTICE OF DESIGN SEARCH CODE MAILED
Tuesday, November 15, 2011NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, November 14, 2011NEW APPLICATION ENTERED