| Serial Number | 76664233 |
| Word Mark | SIERRA TEQUILA SILVER MEXICO JALISCO MEXICO ELABORADO DE AGAVE AZUL HECHO EN MEXICO IMPORTED |
| Filing Date | Monday, August 7, 2006 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, November 28, 2014 |
| Registration Number | 3413844 |
| Registration Date | Tuesday, April 22, 2008 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 5, 2008 |
| Indication of Colors claimed | The color(s) red, green, white, blue, gold, yellow, orange, brown, grey and black is/are claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "MEXICO," "JALISCO MEXICO," "TEQUILA," "SILVER," "ELABORADO DE AGAVE AZUL," "HECHO EN MEXICO," and "IMPORTED" |
| Description of Mark | The mark consists of the color red appearing in the banner design, shadowing behind the wording "Tequila," man's sombrero, man's vest, border, background, wording "Hecho en Mexico," word "Imported," and border of the rectangle at the bottom; the color green appears in the cactus and stripe of the banner; the color white appears in the word "Mexico," inside the wording "Jalisco" and "Mexico," in the word "Sierra," middle stripe in the banner, man's bandana, man's shirt sleeves, and inside of wording "Elaborado de Agave Azul"; the color blue appears in the man's pants; the color gold appears in the guitar; the color yellow appears in the sun and lower sunset; the color orange appears in the middle of the sunset; the color brown appears in the man's boots, decorative border of the label, man's mustache and hair, guitar, and outline of wording "Elaborado de Agave Azul"; the color grey appears in the background of the label at the bottom of the label; and the color black appears in the outline of the wording "Jalisco Mexico," stylized agave plant and surrounding circle, the outline of the wording "Sierra" and "Tequila Silver", outline of a man's bust, pyramid, agave plant, and dog's head. |
| Goods and Services | Alcoholic beverages, namely, tequila |
| Translation of Words in Mark | The English translation of the wording ELABORADO DE AGAVE AZUL is PRODUCED WITH BLUE AGAVE, and the translation of the wording HECHO EN MEXICO is MADE IN MEXICO. |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 28, 2014 |
| Primary Code | 033 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | BORCO-MARKEN-IMPORT Matthiesen GmbH & Co. KG |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | 22525 Hamburg DE |
| Party Name | BORCO-MARKEN-IMPORT Matthiesen GmbH & Co. KG |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 13 - Limited Partnership |
| Address | 22525 Hamburg DE |
| Party Name | BORCO-MARKEN-IMPORT Matthiesen GmbH & Co. KG |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 13 - Limited Partnership |
| Address | 22525 Hamburg DE |
| Event Date | Event Description |
| Friday, November 28, 2014 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, March 17, 2009 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, February 12, 2009 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, April 22, 2008 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 5, 2008 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 16, 2008 | NOTICE OF PUBLICATION |
| Wednesday, January 2, 2008 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, December 28, 2007 | EXAMINERS AMENDMENT MAILED |
| Friday, December 28, 2007 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, December 28, 2007 | EXAMINER'S AMENDMENT ENTERED |
| Friday, December 28, 2007 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, November 28, 2007 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, November 27, 2007 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, November 27, 2007 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, June 8, 2007 | NON-FINAL ACTION MAILED |
| Thursday, June 7, 2007 | NON-FINAL ACTION WRITTEN |
| Thursday, May 17, 2007 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, May 17, 2007 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, May 17, 2007 | ASSIGNED TO LIE |
| Thursday, April 26, 2007 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, January 24, 2007 | NON-FINAL ACTION MAILED |
| Tuesday, January 23, 2007 | NON-FINAL ACTION WRITTEN |
| Sunday, December 31, 2006 | ASSIGNED TO EXAMINER |
| Thursday, October 5, 2006 | PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED |
| Thursday, October 5, 2006 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Friday, August 18, 2006 | APPLICATION FILING RECEIPT MAILED |
| Monday, August 14, 2006 | NEW APPLICATION ENTERED IN TRAM |