SHOX Trademark
Trademark Overview
On Wednesday, April 17, 2024, a trademark application was filed for SHOX with the United States Patent and Trademark Office. The USPTO has given the SHOX trademark a serial number of 98504194. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, November 19, 2024. This trademark is owned by Hy-Vee, Inc.. The SHOX trademark is filed in the Light Beverage Products category with the following description:
Energy drinks
General Information
| Serial Number | 98504194 |
| Word Mark | SHOX |
| Filing Date | Wednesday, April 17, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, November 19, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, November 19, 2024 |
Trademark Statements
| Description of Mark | The mark consists of the word "shox" in stylized font. |
| Pseudo Mark | SHOCKS |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Energy drinks |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 17, 2024 |
| Primary Code | 032 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Hy-Vee, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | West Des Moines, IA 50266 |
| Party Name | Hy-Vee, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | West Des Moines, IA 50266 |
Trademark Events
| Event Date | Event Description |
| Wednesday, April 17, 2024 | NEW APPLICATION ENTERED |
| Wednesday, October 2, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, October 8, 2024 | ASSIGNED TO EXAMINER |
| Friday, October 11, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 13, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 19, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 19, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
