| Serial Number | 98669681 |
| Word Mark | SHORELINE HOOKER |
| Filing Date | Saturday, July 27, 2024 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, October 28, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 2, 2025 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Fishing lures; Lures for fishing |
| Description of Mark | The mark consists of A stylized word SHORELINE in all caps above the word "Hooker" positioned below the N and E of SHORELINE with a mermaid design element provided in the center having her arms behind her head and her hair flowing upwardly and a fishing pole design element with a fishing line swirling around the mermaid and a hook extending to the left of the mermaid's tail. |
| Goods and Services | Hats; Shirts; Long-sleeved shirts; Polo shirts; T-shirts |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, July 27, 2024 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, July 27, 2024 |
| Primary Code | 028 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Chaz Enterprizez, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Norton Shores, MI 49441 |
| Party Name | Chaz Enterprizez, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Norton Shores, MI 49441 |
| Event Date | Event Description |
| Saturday, July 27, 2024 | NEW APPLICATION ENTERED |
| Wednesday, February 12, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, February 12, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, February 13, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, February 19, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, February 19, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, February 19, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, May 19, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, May 19, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, May 19, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, August 2, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 27, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 2, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 2, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 28, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |