SHOPSMILES BY COLGATE Trademark

Trademark Overview


On Wednesday, June 12, 2019, a trademark application was filed for SHOPSMILES BY COLGATE with the United States Patent and Trademark Office. The USPTO has given the SHOPSMILES BY COLGATE trademark a serial number of 88469482. The federal status of this trademark filing is REGISTERED as of Tuesday, October 27, 2020. This trademark is owned by Colgate-Palmolive Company. The SHOPSMILES BY COLGATE trademark is filed in the Advertising, Business and Retail Services category with the following description:

Online retail store services featuring oral care products
shopsmiles by colgate

General Information


Serial Number88469482
Word MarkSHOPSMILES BY COLGATE
Filing DateWednesday, June 12, 2019
Status700 - REGISTERED
Status DateTuesday, October 27, 2020
Registration Number6182725
Registration DateTuesday, October 27, 2020
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, August 11, 2020

Trademark Statements


Indication of Colors claimedThe color(s) red and white is/are claimed as a feature of the mark.
Goods and ServicesOnline retail store services featuring oral care products
Description of MarkThe mark consists of the stylized wording "SHOPSMILES BY COLGATE" in white font presented within a red semi-circle. A white curved line is presented below the word "COLGATE" creating the appearance of a smiley face.

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, June 24, 2019
Primary Code035
First Use Anywhere DateTuesday, April 2, 2019
First Use In Commerce DateTuesday, April 2, 2019

Trademark Owner History


Party NameColgate-Palmolive Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10022

Party NameColgate-Palmolive Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10022

Party NameColgate-Palmolive Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10022

Trademark Events


Event DateEvent Description
Saturday, June 15, 2019NEW APPLICATION ENTERED
Monday, June 24, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, June 25, 2019NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, June 28, 2019ASSIGNED TO EXAMINER
Monday, July 1, 2019NON-FINAL ACTION WRITTEN
Monday, July 1, 2019NON-FINAL ACTION WRITTEN
Monday, July 1, 2019NON-FINAL ACTION E-MAILED
Monday, July 1, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, December 18, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 18, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, December 18, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, December 18, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, December 19, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, December 31, 2019NON-FINAL ACTION WRITTEN
Tuesday, December 31, 2019NON-FINAL ACTION E-MAILED
Tuesday, December 31, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, June 30, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, June 30, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, June 30, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, July 2, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, July 7, 2020ASSIGNED TO LIE
Wednesday, July 22, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 11, 2020PUBLISHED FOR OPPOSITION
Tuesday, August 11, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 27, 2020REGISTERED-PRINCIPAL REGISTER
Tuesday, May 24, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, May 24, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, May 24, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 24, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, May 24, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 24, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, October 27, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, November 20, 2025TEAS SECTION 8 & 15 RECEIVED