SHOPPER AS HERO Trademark

Trademark Overview


On Thursday, March 27, 2008, a trademark application was filed for SHOPPER AS HERO with the United States Patent and Trademark Office. The USPTO has given the SHOPPER AS HERO trademark a serial number of 77433472. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, September 2, 2016. This trademark is owned by Mars Advertising Company, Inc.. The SHOPPER AS HERO trademark is filed in the Advertising, Business and Retail Services category with the following description:

Advertising and promotional services
shopper as hero

General Information


Serial Number77433472
Word MarkSHOPPER AS HERO
Filing DateThursday, March 27, 2008
Status710 - CANCELLED - SECTION 8
Status DateFriday, September 2, 2016
Registration Number3742952
Registration DateTuesday, January 26, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 10, 2009

Trademark Statements


Goods and ServicesAdvertising and promotional services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, September 2, 2016
Primary Code035
First Use Anywhere DateWednesday, April 8, 2009
First Use In Commerce DateWednesday, April 8, 2009

Trademark Owner History


Party NameMARS ADVERTISING, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSOUTHFIELD, MI 48033

Party NameMARS ADVERTISING, INC.
Party Type21 - New Owner After Publication
Legal Entity Type03 - Corporation
AddressSOUTHFIELD, MI 48033

Party NameMARS ADVERTISING, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSOUTHFIELD, MI 48033

Party NameMARS ADVERTISING, INC.
Party Type11 - New Owner Before Publication
Legal Entity Type03 - Corporation
AddressSOUTHFIELD, MI 48033

Party NameMars Advertising Company, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSouthfield, MI 480843107

Trademark Events


Event DateEvent Description
Friday, September 2, 2016CANCELLED SEC. 8 (6-YR)
Tuesday, January 26, 2010REGISTERED-PRINCIPAL REGISTER
Thursday, December 24, 2009LAW OFFICE REGISTRATION REVIEW COMPLETED
Thursday, December 24, 2009ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, December 2, 2009STATEMENT OF USE PROCESSING COMPLETE
Thursday, November 5, 2009USE AMENDMENT FILED
Wednesday, December 2, 2009CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, November 5, 2009TEAS STATEMENT OF USE RECEIVED
Tuesday, May 5, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 10, 2009PUBLISHED FOR OPPOSITION
Wednesday, January 21, 2009NOTICE OF PUBLICATION
Saturday, January 3, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Saturday, January 3, 2009ASSIGNED TO LIE
Thursday, December 18, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, December 18, 2008EXAMINER'S AMENDMENT ENTERED
Thursday, December 18, 2008NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, December 18, 2008EXAMINERS AMENDMENT E-MAILED
Thursday, December 18, 2008EXAMINERS AMENDMENT -WRITTEN
Wednesday, September 3, 2008AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, June 19, 2008NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, June 19, 2008NON-FINAL ACTION E-MAILED
Thursday, June 19, 2008NON-FINAL ACTION WRITTEN
Tuesday, June 10, 2008ASSIGNED TO EXAMINER
Monday, March 31, 2008NEW APPLICATION ENTERED IN TRAM