SHOP YOUR WAY Trademark

Trademark Overview


On Wednesday, January 18, 2012, a trademark application was filed for SHOP YOUR WAY with the United States Patent and Trademark Office. The USPTO has given the SHOP YOUR WAY trademark a serial number of 85519001. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, June 7, 2024. This trademark is owned by Sears Brands, LLC. The SHOP YOUR WAY trademark is filed in the Advertising, Business and Retail Services category with the following description:

Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; consumer reward programs for advertising and promotional purposes which permit consumers to earn rewards, prizes and coupons based on purchases and other activities; retail department store services; online retail department store services
shop your way

General Information


Serial Number85519001
Word MarkSHOP YOUR WAY
Filing DateWednesday, January 18, 2012
Status800 - REGISTERED AND RENEWED
Status DateFriday, June 7, 2024
Registration Number4491639
Registration DateTuesday, March 4, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 19, 2013

Trademark Statements


Goods and ServicesCustomer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; consumer reward programs for advertising and promotional purposes which permit consumers to earn rewards, prizes and coupons based on purchases and other activities; retail department store services; online retail department store services

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, January 23, 2012
Primary Code035
First Use Anywhere DateTuesday, January 31, 2012
First Use In Commerce DateTuesday, January 31, 2012

Trademark Owner History


Party NameTRANSFORM SR BRANDS LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressHoffman Estates, IL 60192

Party NameSears Brands, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressHoffman Estates, IL 60179

Party NameSears Brands, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressHoffman Estates, IL 60179

Party NameSears Brands, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressHoffman Estates, IL 60179

Trademark Events


Event DateEvent Description
Monday, April 16, 2012ASSIGNED TO EXAMINER
Wednesday, April 25, 2012NON-FINAL ACTION WRITTEN
Saturday, January 21, 2012NEW APPLICATION ENTERED
Monday, January 23, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, April 25, 2012NON-FINAL ACTION E-MAILED
Wednesday, April 25, 2012NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, July 6, 2012TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, July 31, 2012NON-FINAL ACTION WRITTEN
Thursday, May 3, 2012TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 3, 2012ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, July 6, 2012TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, July 6, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, July 6, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, July 31, 2012NON-FINAL ACTION E-MAILED
Tuesday, July 31, 2012NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, February 13, 2013ASSIGNED TO LIE
Tuesday, March 19, 2013PUBLISHED FOR OPPOSITION
Thursday, January 31, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, January 31, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, February 1, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, February 4, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 13, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, February 27, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, November 14, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, November 14, 2013TEAS STATEMENT OF USE RECEIVED
Thursday, November 14, 2013USE AMENDMENT FILED
Monday, December 9, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Saturday, December 28, 2013STATEMENT OF USE PROCESSING COMPLETE
Wednesday, January 22, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, January 25, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, March 4, 2014REGISTERED-PRINCIPAL REGISTER
Monday, March 4, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, April 17, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, April 28, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, March 19, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 14, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, January 24, 2014LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, March 4, 2020TEAS SECTION 8 & 15 RECEIVED
Tuesday, April 28, 2020POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Thursday, October 8, 2020TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Thursday, October 15, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, October 15, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, March 19, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, March 19, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, March 19, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, March 19, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Saturday, March 4, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, March 4, 2024TEAS SECTION 8 & 9 RECEIVED
Friday, June 7, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, June 7, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, June 7, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, March 19, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, June 7, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED