| Serial Number | 99682498 |
| Word Mark | SHIRE LYON ADS |
| Filing Date | Wednesday, March 4, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Wednesday, March 4, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of A photorealistic adult male lion head looking directly at the viewer, such that the entire front of the head but neither side of the head is visible. To the right of the lion are the words "SHIRE LYON ADS" formatted as follows: The words are in all capital letters in a simple, sans-serif font. "SHIRE" is directly above "ADS" and "LYON" and is in a large font and underlined in such a way that the bottom of the S touches the underline and the other letters terminate slightly above it. "LYON" is directly below "SHIRE" and "ADS" and is in a bold font, such that the letters are approximately twice as thick as those in "SHIRE". With this bold font the word "LYON" is approximately the same width as "SHIRE", and the letter height is approximately the same as it is for "SHIRE". There is a line directly above "LYON" which runs from the left part of the L to the right part of the N and intercepts the top portion of all the letters, incorporating the top terminators of the L, Y, and N; The curve of the O extends above the line but only barely so, such that it is difficult to notice without zooming in on the image. The word "ADS" is centered between the line under "SHIRE" and the line above "LYON", and has a smaller font size to separate it from "SHIRE LYON". The lines making up the word "ADS" are thinner than they are for "SHIRE". The word "ADS" is centered horizontally with wide kerning, such that, in relation to the letters in "SHIRE", the A is under the left part of the H, the D under the left part of the I, and the S under the center-right part of the R. |
| Goods and Services | Digital marketing services; Search engine optimization for sales promotion; Pay per click advertising; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Advertising, promotion and marketing services in the nature of e-mail blast campaigns for others; Creating advertising material |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 4, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, July 31, 2023 |
| First Use In Commerce Date | Monday, July 31, 2023 |
| Party Name | Shire Lyon Ads Inc |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 61 - NOT AVAILABLE |
| Address | Branford, CT 06405 US |
| Event Date | Event Description |
| Wednesday, March 4, 2026 | NEW APPLICATION ENTERED |
| Wednesday, March 4, 2026 | APPLICATION FILING RECEIPT MAILED |