SHINE ENTHUSIAST Trademark
Trademark Overview
On Friday, December 20, 2024, a trademark application was filed for SHINE ENTHUSIAST with the United States Patent and Trademark Office. The USPTO has given the SHINE ENTHUSIAST trademark a serial number of 98914771. The federal status of this trademark filing is REGISTERED as of Tuesday, September 2, 2025. This trademark is owned by Es of Choice, Inc.. The SHINE ENTHUSIAST trademark is filed in the Education & Entertainment Services category with the following description:
Online digital magazine featuring stories of African American youth and young adults who have an interest in business ownership and entrepreneurship; Providing online non-downloadable electronic publications in the nature of magazines in the field of business ownership and entrepreneurship for African American youth and young adults
General Information
| Serial Number | 98914771 |
| Word Mark | SHINE ENTHUSIAST |
| Filing Date | Friday, December 20, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 2, 2025 |
| Registration Number | 7927040 |
| Registration Date | Tuesday, September 2, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 15, 2025 |
Trademark Statements
| Goods and Services | Online digital magazine featuring stories of African American youth and young adults who have an interest in business ownership and entrepreneurship; Providing online non-downloadable electronic publications in the nature of magazines in the field of business ownership and entrepreneurship for African American youth and young adults |
Classification Information
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 20, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Tuesday, February 27, 2024 |
| First Use In Commerce Date | Tuesday, February 27, 2024 |
Trademark Owner History
| Party Name | Es of Choice, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Atlanta, GA 30326 |
| Party Name | Es of Choice, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Atlanta, GA 30326 |
| Party Name | Es of Choice, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Atlanta, GA 30326 |
Trademark Events
| Event Date | Event Description |
| Friday, December 20, 2024 | NEW APPLICATION ENTERED |
| Friday, December 20, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, June 6, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, June 11, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, July 15, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 15, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 2, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, September 2, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, July 9, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
