SHINE DOWN, HYDRATION UP Trademark

Trademark Overview

On Thursday, April 17, 2025, a trademark application was filed for SHINE DOWN, HYDRATION UP with the United States Patent and Trademark Office. The USPTO has given the SHINE DOWN, HYDRATION UP trademark a serial number of 99142402. The federal status of this trademark filing is APPROVED FOR PUBLICATION as of Tuesday, September 23, 2025. This trademark is owned by Kenvue Inc.. The SHINE DOWN, HYDRATION UP trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Facial cleansers, lotions, moisturizers, creams, non-medicated gels for skin, non-medicated skin serums, beauty serums, toners, exfoliating washes, exfoliating lotions, scrubs, sunscreen, facial beauty masks and cosmetic facial masks, facial peels, anti-aging creams and non-medicated skin serums; Body cleansers, lotions, moisturizers, creams, non-medicated gels for skin; Eye creams, gel and fabric eye beauty masks for skin; Cosmetics, namely, foundation and facial concealer
shine down, hydration up

General Information

Serial Number99142402
Word MarkSHINE DOWN, HYDRATION UP
Filing DateThursday, April 17, 2025
Status680 - APPROVED FOR PUBLICATION
Status DateTuesday, September 23, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements

Pseudo MarkSHINE DOWN HYDRATION UP
Goods and ServicesFacial cleansers, lotions, moisturizers, creams, non-medicated gels for skin, non-medicated skin serums, beauty serums, toners, exfoliating washes, exfoliating lotions, scrubs, sunscreen, facial beauty masks and cosmetic facial masks, facial peels, anti-aging creams and non-medicated skin serums; Body cleansers, lotions, moisturizers, creams, non-medicated gels for skin; Eye creams, gel and fabric eye beauty masks for skin; Cosmetics, namely, foundation and facial concealer

Classification Information

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateThursday, April 17, 2025
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History

Party NameKenvue Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSummit, NJ 07901

Trademark Events

Event DateEvent Description
Wednesday, September 10, 2025ASSIGNED TO EXAMINER
Thursday, September 11, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, September 11, 2025NON-FINAL ACTION E-MAILED
Thursday, September 11, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, September 11, 2025NON-FINAL ACTION WRITTEN
Thursday, April 17, 2025NEW APPLICATION ENTERED
Thursday, April 17, 2025APPLICATION FILING RECEIPT MAILED
Tuesday, August 26, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, September 11, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, September 23, 2025EXAMINERS AMENDMENT -WRITTEN
Tuesday, September 23, 2025EXAMINERS AMENDMENT E-MAILED
Tuesday, September 23, 2025EXAMINER'S AMENDMENT ENTERED
Tuesday, September 23, 2025NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, September 23, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, September 11, 2025TEAS/EMAIL CORRESPONDENCE ENTERED

Related Keywords

hydration down shine skin facial medicated creams serums masks beauty lotions gels moisturizers