SHIFT Trademark

Trademark Overview


On Wednesday, January 28, 2026, a trademark application was filed for SHIFT with the United States Patent and Trademark Office. The USPTO has given the SHIFT trademark a serial number of 99619880. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, January 28, 2026. This trademark is owned by Shift Yachts Limited. The SHIFT trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, Construction & Repair Services, Treatment & Processing of Materials Services, and Computer & Software Services & Scientific Services categories with the following description:

Custom manufacture of boats; Custom manufacture of yachts; Custom manufacture of boats and yachts

Dealerships in the field of boats; Retail store services featuring boats, yachts, and water crafts

Maintenance and repair of boats; Yacht and boat conversion, renovation, refit and repair; Consultation services in the field of yacht and boat conversion, renovation, refit and repair

Custom design of prototypes in the field of boats, yachts, and watercrafts; Custom design and engineering of boats, yachts, and watercrafts; Engineering design services in the field of boats, yachts, and water crafts

Brokerage in the field of yachts and catamarans
shift

General Information


Serial Number99619880
Word MarkSHIFT
Filing DateWednesday, January 28, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateWednesday, January 28, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesCustom manufacture of boats; Custom manufacture of yachts; Custom manufacture of boats and yachts
Goods and ServicesDealerships in the field of boats; Retail store services featuring boats, yachts, and water crafts
Goods and ServicesMaintenance and repair of boats; Yacht and boat conversion, renovation, refit and repair; Consultation services in the field of yacht and boat conversion, renovation, refit and repair
Goods and ServicesCustom design of prototypes in the field of boats, yachts, and watercrafts; Custom design and engineering of boats, yachts, and watercrafts; Engineering design services in the field of boats, yachts, and water crafts
Goods and ServicesBrokerage in the field of yachts and catamarans

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, January 28, 2026
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, January 28, 2026
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class037 - Building construction; repair; installation services.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateWednesday, January 28, 2026
Primary Code037
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class040 - Treatment of materials.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateWednesday, January 28, 2026
Primary Code040
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, January 28, 2026
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameShift Yachts Limited
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressWellington, 6022
NZ

Trademark Events


Event DateEvent Description
Wednesday, January 28, 2026NEW APPLICATION ENTERED
Wednesday, January 28, 2026NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, January 28, 2026APPLICATION FILING RECEIPT MAILED