| Serial Number | 88507933 |
| Word Mark | SHIFT |
| Filing Date | Wednesday, July 10, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, February 4, 2020 |
| Registration Number | 5975921 |
| Registration Date | Tuesday, February 4, 2020 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 19, 2019 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of A round circle intended to depict a cars shift knob with the letters "S", "H", "I", "F", "T" in line with the shift pattern. There are artistic marks on each side to imply a 3d effect of roundness to the image. |
| Goods and Services | Coffee drinks |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 17, 2019 |
| Primary Code | 030 |
| First Use Anywhere Date | Friday, March 29, 2019 |
| First Use In Commerce Date | Thursday, May 9, 2019 |
| Party Name | Shift Caffeine |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85015 |
| Party Name | Shift Caffeine |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85015 |
| Party Name | Shift Caffeine |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85015 |
| Event Date | Event Description |
| Tuesday, February 4, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 19, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 19, 2019 | PUBLISHED FOR OPPOSITION |
| Wednesday, October 30, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, October 10, 2019 | ASSIGNED TO LIE |
| Monday, October 7, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, October 7, 2019 | EXAMINER'S AMENDMENT ENTERED |
| Monday, October 7, 2019 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, October 7, 2019 | EXAMINERS AMENDMENT E-MAILED |
| Monday, October 7, 2019 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, September 26, 2019 | ASSIGNED TO EXAMINER |
| Thursday, July 18, 2019 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, July 17, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Saturday, July 13, 2019 | NEW APPLICATION ENTERED IN TRAM |