SHIELD Trademark

Trademark Overview

On Monday, December 18, 1978, a trademark application was filed for SHIELD with the United States Patent and Trademark Office. The USPTO has given the SHIELD trademark a serial number of 73197271. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, March 26, 2020. This trademark is owned by LEVER BROTHERS COMPANY. The SHIELD trademark is filed in the Cosmetics & Cleaning Products category with the following description:

DEODORANT TOILET SOAP
shield

General Information

Serial Number73197271
Word MarkSHIELD
Filing DateMonday, December 18, 1978
Status800 - REGISTERED AND RENEWED
Status DateThursday, March 26, 2020
Registration Number1134406
Registration DateTuesday, May 6, 1980
Mark Drawing1 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements

Goods and ServicesDEODORANT TOILET SOAP

Classification Information

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes052
Class Status Code6 - Active
Class Status DateTuesday, March 1, 1983
Primary Code003
First Use Anywhere DateThursday, November 30, 1978
First Use In Commerce DateThursday, November 30, 1978

Trademark Owner History

Party NameCONOPCO, INC.
Party Type47 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressEnglewood Cliffs, NJ 07632
Party NameCONOPCO, INC.
Party Type46 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressENGLEWOOD CLIFFS, NJ 07632
Party NameUNILEVER SUPPLY CHAIN, INC.
Party Type45 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressCLINTON, CT 06413
Party NameCHESEBROUGH PONDS, INC
Party Type44 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressWILMINGTON, DE 19809
Party NameLEVER BROTHERS COMPANY
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10022

Trademark Events

Event DateEvent Description
Monday, April 28, 1986REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Monday, July 21, 1986REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sunday, January 9, 2000POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Friday, May 5, 2000REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Tuesday, July 17, 2001REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, July 17, 2001REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, September 28, 2004TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, May 27, 2005PAPER RECEIVED
Tuesday, April 11, 2006TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, April 28, 2006TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, April 28, 2006ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, February 8, 2008CASE FILE IN TICRS
Friday, November 7, 2008PAPER RECEIVED
Friday, January 9, 2009REVIEW OF CORRESPONDENCE COMPLETE
Monday, May 11, 2009TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, October 20, 2010TEAS SECTION 8 & 9 RECEIVED
Wednesday, October 27, 2010CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, November 3, 2010REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Wednesday, November 3, 2010REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, November 2, 2011AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, November 2, 2011ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, November 23, 2011TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, November 23, 2011APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, December 19, 2012AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, February 11, 2013TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, February 11, 2013APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, May 6, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, January 30, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, January 30, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, January 30, 2020TEAS SECTION 8 & 9 RECEIVED
Thursday, January 30, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 26, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, March 26, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, March 26, 2020REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Thursday, March 26, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, December 24, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, December 24, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, December 24, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, December 24, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, December 24, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED

Related Keywords

shield soap toilet deodorant