SHERO ATHLETE COLLECTIVE A JORDAN CHILES INITIATIVE Trademark
Trademark Overview
On Thursday, August 14, 2025, a trademark application was filed for SHERO ATHLETE COLLECTIVE A JORDAN CHILES INITIATIVE with the United States Patent and Trademark Office. The USPTO has given the SHERO ATHLETE COLLECTIVE A JORDAN CHILES INITIATIVE trademark a serial number of 99338682. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, June 9, 2026. This trademark is owned by Jordan Chiles, Inc.. The SHERO ATHLETE COLLECTIVE A JORDAN CHILES INITIATIVE trademark is filed in the Education & Entertainment Services category with the following description:
Providing educational mentoring services and programs for athletes in the fields of personal and professional development, namely, name, image, and likeness (NIL) education, personal branding, sponsorships and scholarships; coaching athletes in the fields of sports; organizing and conducting of events, namely, conferences and seminars in the field of athlete empowerment and development; providing online non-downloadable content, particularly, short-form videos, non-downloadable videos, non-downloadable articles, images, and information via social media websites, social media platforms, and websites in the field of athlete development and branding; Providing online non-downloadable podcasts in the field of athlete development and branding; Entertainment services, namely, personal appearances by a sports celebrity
General Information
| Serial Number | 99338682 |
| Word Mark | SHERO ATHLETE COLLECTIVE A JORDAN CHILES INITIATIVE |
| Filing Date | Thursday, August 14, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, June 9, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 9, 2026 |
Trademark Statements
| Goods and Services | Providing educational mentoring services and programs for athletes in the fields of personal and professional development, namely, name, image, and likeness (NIL) education, personal branding, sponsorships and scholarships; coaching athletes in the fields of sports; organizing and conducting of events, namely, conferences and seminars in the field of athlete empowerment and development; providing online non-downloadable content, particularly, short-form videos, non-downloadable videos, non-downloadable articles, images, and information via social media websites, social media platforms, and websites in the field of athlete development and branding; Providing online non-downloadable podcasts in the field of athlete development and branding; Entertainment services, namely, personal appearances by a sports celebrity |
| NOT AVAILABLE | "ATHLETE COLLECTIVE" and INITIATIVE" |
| Description of Mark | The mark consists of the stylized word "SHERO" with the "S" shaded darker than "HERO" and placed above the words "ATHLETE COLLECTIVE" in uppercase letters. Beneath this, the phrase "A JORDAN CHILES INITIATIVE" appears in smaller uppercase letters. The text is partially encircled by a circular line. At the bottom right of the circle is a silhouette of a female gymnast with her legs extended in a split leap position with one arm extended upward. |
Classification Information
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 15, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Jordan Chiles, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90025
US |
| Party Name | Jordan Chiles, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Los Angeles, CA 90025
US |
Trademark Events
| Event Date | Event Description |
| Thursday, August 14, 2025 | NEW APPLICATION ENTERED |
| Thursday, August 14, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, December 30, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 30, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, December 31, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, February 10, 2026 | NON-FINAL ACTION WRITTEN |
| Tuesday, February 10, 2026 | NON-FINAL ACTION E-MAILED |
| Tuesday, February 10, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, May 11, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, May 11, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, May 11, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, May 14, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 3, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 9, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 9, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
