SHELL Trademark

Trademark Overview

On Thursday, May 27, 2004, a trademark application was filed for SHELL with the United States Patent and Trademark Office. The USPTO has given the SHELL trademark a serial number of 78425892. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, October 16, 2025. This trademark is owned by Shell Trademark Management BV. The SHELL trademark is filed in the Advertising, Business and Retail Services category with the following description:

retail store services featuring convenience store items and gasoline
shell

General Information

Serial Number78425892
Word MarkSHELL
Filing DateThursday, May 27, 2004
Status800 - REGISTERED AND RENEWED
Status DateThursday, October 16, 2025
Registration Number2985351
Registration DateTuesday, August 16, 2005
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, May 24, 2005

Trademark Statements

Indication of Colors claimedThe color(s) yellow and red is/are claimed as a feature of the mark.
Description of the Colors ClaimedThe mark consists of the colors yellow and red and the word SHELL used on a canopy. The canopy is yellow and the stripe along the bottom of the canopy is red. The word "Shell" is red on the canopy. The other matter shown in the drawing shows positioning of the mark only and is not claimed as a feature of the mark.
Certificate of Correction for RegistrationIn the statement, Column 1, line 2, "(Netherlands corporation)" should be deleted, and "(Netherlands besloten vennootschap (b.v.))" should be inserted.
Goods and Servicesretail store services featuring convenience store items and gasoline

Classification Information

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, June 2, 2004
Primary Code035
First Use Anywhere DateWednesday, May 31, 2000
First Use In Commerce DateWednesday, May 31, 2000

Trademark Owner History

Party NameShell Trademark Management BV
Party Type30 - Original Registrant
Legal Entity Type26 - NOT AVAILABLE
AddressTHE HAGUE 2596HR
NL
Party NameShell Trademark Management BV
Party Type20 - Owner at Publication
Legal Entity Type26 - NOT AVAILABLE
AddressThe Hague
NL
Party NameShell Trademark Management BV
Party Type10 - Original Applicant
Legal Entity Type26 - NOT AVAILABLE
AddressThe Hague
NL

Trademark Events

Event DateEvent Description
Wednesday, June 2, 2004NEW APPLICATION ENTERED
Saturday, January 1, 2005ASSIGNED TO EXAMINER
Friday, January 7, 2005NON-FINAL ACTION WRITTEN
Friday, January 7, 2005NON-FINAL ACTION E-MAILED
Monday, January 17, 2005TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, January 17, 2005CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, January 25, 2005TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, January 26, 2005APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, January 28, 2005ASSIGNED TO LIE
Friday, January 28, 2005ASSIGNED TO LIE
Monday, January 31, 2005LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, May 4, 2005NOTICE OF PUBLICATION
Tuesday, May 24, 2005PUBLISHED FOR OPPOSITION
Tuesday, August 16, 2005REGISTERED-PRINCIPAL REGISTER
Saturday, August 29, 2009NOTICE OF SUIT
Wednesday, November 18, 2009NOTICE OF SUIT
Wednesday, November 18, 2009NOTICE OF SUIT
Wednesday, May 4, 2011TEAS SECTION 8 & 15 RECEIVED
Thursday, June 2, 2011CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, June 2, 2011REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, January 6, 2015TEAS SECTION 8 & 9 RECEIVED
Saturday, January 24, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, January 24, 2015REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, January 24, 2015REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Sunday, January 25, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, December 20, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 20, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, November 28, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, November 28, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, April 7, 2021NOTICE OF SUIT
Friday, March 10, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, March 10, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, March 10, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, March 10, 2023TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Friday, March 10, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, March 10, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, August 16, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, March 20, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, March 20, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, March 20, 2025TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Thursday, March 20, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, April 14, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, April 14, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, April 14, 2025TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
Monday, April 14, 2025TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Monday, April 14, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, June 27, 2025TEAS SECTION 7 REQUEST RECEIVED
Friday, June 27, 2025TEAS SECTION 8 & 9 RECEIVED
Monday, October 6, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, October 16, 2025CORRECTION UNDER SECTION 7 - PROCESSED
Thursday, October 16, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, October 16, 2025REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Thursday, October 16, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, November 4, 2025NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED

Related Keywords

shell store items gasoline convenience featuring services retail