
| Serial Number | 88111868 |
| Word Mark | SHAPE MARKETING |
| Filing Date | Tuesday, September 11, 2018 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 29, 2022 |
| Registration Number | 6909215 |
| Registration Date | Tuesday, November 29, 2022 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 2, 2022 |
| Goods and Services | Sales promotion for others by means of privileged user cards; Attracting renters for rental units, namely, marketing for prospective renters; Advertising homes for rent; Advertising the goods and services of others; advertising the goods and services of others through all public communication means, namely, for retail stores, restaurants and recreational facilities and services within a shopping centre; advertising the goods and services of others through use of social media, providing signage and through the website of a shopping centre, in particular advertising the goods and services of retail stores, restaurants and recreational facilities and services within a shopping centre; dissemination of advertising matter for others; distribution of advertisements and commercial announcements for others; placing advertisements for others; providing advice in the field of business management and marketing; development of marketing strategies and concepts for others; providing advice relating to the analysis of consumer buying habits; shopping mall management services; business operation of a shopping mall for others; real estate sales management services; special event planning for business purposes; Advertising homes for sale; Market assessment, statistical evaluation of marketing data, and market research; Database marketing for email correspondence, namely, providing email marketing blasts to shopping centre customers; Branding strategy, namely, consulting, development, management and marketing of brands for businesses and/or individuals, brand evaluation services, brand positioning services, and brand imagery consulting services |
| Goods and Services | Sales of residential homes, namely, real estate brokerage; arranging of rental and sales agreements for real estate, namely, arranging of leases and rental agreements for real estate; rental property management; Arranging of leases for real estate |
| Goods and Services | Sales and customer service training |
| NOT AVAILABLE | "MARKETING" |
| Goods and Services | Graphic design; deficiency walk-throughs and home handover, namely, home inspections after final sale |
| Goods and Services | Conveyancing services, namely, preparation of real estate purchase agreements, assignments, amendments, notices, and disclosures for others |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 18, 2018 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 18, 2018 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 18, 2018 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 18, 2018 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 18, 2018 |
| Primary Code | 045 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Shape Holdings Corp. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Vancouver, BC V6E0E3 CA |
| Party Name | Shape Holdings Corp. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Vancouver, BC V7X1M6 CA |
| Party Name | Shape Holdings Corp. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Vancouver, BC V7X1M6 CA |
| Event Date | Event Description |
| Friday, September 14, 2018 | NEW APPLICATION ENTERED |
| Tuesday, September 18, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 20, 2018 | ASSIGNED TO EXAMINER |
| Saturday, December 29, 2018 | NON-FINAL ACTION WRITTEN |
| Saturday, December 29, 2018 | NON-FINAL ACTION E-MAILED |
| Saturday, December 29, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Saturday, February 2, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Saturday, February 2, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, February 4, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, February 27, 2019 | SUSPENSION LETTER WRITTEN |
| Wednesday, February 27, 2019 | LETTER OF SUSPENSION E-MAILED |
| Wednesday, February 27, 2019 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Sunday, September 22, 2019 | SUSPENSION INQUIRY WRITTEN |
| Sunday, September 22, 2019 | INQUIRY TO SUSPENSION E-MAILED |
| Sunday, September 22, 2019 | NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED |
| Friday, March 13, 2020 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Friday, March 20, 2020 | ASSIGNED TO LIE |
| Friday, March 20, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, March 20, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, April 10, 2020 | SUSPENSION LETTER WRITTEN |
| Friday, April 10, 2020 | LETTER OF SUSPENSION E-MAILED |
| Friday, April 10, 2020 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Saturday, October 10, 2020 | SUSPENSION INQUIRY WRITTEN |
| Saturday, October 10, 2020 | INQUIRY TO SUSPENSION E-MAILED |
| Saturday, October 10, 2020 | NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED |
| Friday, April 2, 2021 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Friday, April 9, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, April 9, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, April 10, 2021 | SUSPENSION LETTER WRITTEN |
| Saturday, April 10, 2021 | LETTER OF SUSPENSION E-MAILED |
| Saturday, April 10, 2021 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Wednesday, October 20, 2021 | SUSPENSION CHECKED - TO ATTORNEY FOR ACTION |
| Saturday, October 23, 2021 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Thursday, May 12, 2022 | SUSPENSION INQUIRY WRITTEN |
| Thursday, May 12, 2022 | INQUIRY TO SUSPENSION E-MAILED |
| Thursday, May 12, 2022 | NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED |
| Thursday, May 19, 2022 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Wednesday, May 25, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, May 25, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, May 27, 2022 | SUSPENSION CHECKED - TO ATTORNEY FOR ACTION |
| Saturday, June 18, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, June 24, 2022 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Monday, June 27, 2022 | ELECTRONIC RECORD REVIEW COMPLETE |
| Wednesday, July 13, 2022 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 2, 2022 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 2, 2022 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 27, 2022 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, September 27, 2022 | TEAS DELETE 1(B) BASIS RECEIVED |
| Friday, October 14, 2022 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, September 27, 2022 | NOTICE OF ALLOWANCE CANCELLED |
| Tuesday, October 25, 2022 | 1(B) BASIS DELETED; PROCEED TO REGISTRATION |
| Tuesday, November 29, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 29, 2022 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Friday, November 21, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, November 21, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, November 21, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, November 21, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, November 21, 2025 | TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS |
| Friday, November 21, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |