SHAKE IT UP Trademark

Trademark Overview


On Thursday, April 19, 2012, a trademark application was filed for SHAKE IT UP with the United States Patent and Trademark Office. The USPTO has given the SHAKE IT UP trademark a serial number of 85980831. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, July 25, 2024. This trademark is owned by Disney Enterprises, Inc.. The SHAKE IT UP trademark is filed in the Education & Entertainment Services category with the following description:

Presentation, distribution of television programs; presentation of sound and visual recordings; production and provision of [ entertainment news and ] entertainment information via communication and computer networks; providing entertainment services via a global communication network in the nature of [ online games and ] websites featuring a wide variety of general interest entertainment information relating to television show programs, musical videos, related film clips, photographs, and other multimedia materials
shake it up

General Information


Serial Number85980831
Word MarkSHAKE IT UP
Filing DateThursday, April 19, 2012
Status800 - REGISTERED AND RENEWED
Status DateThursday, July 25, 2024
Registration Number4549167
Registration DateTuesday, June 10, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 19, 2013

Trademark Statements


Goods and ServicesPresentation, distribution of television programs; presentation of sound and visual recordings; production and provision of [ entertainment news and ] entertainment information via communication and computer networks; providing entertainment services via a global communication network in the nature of [ online games and ] websites featuring a wide variety of general interest entertainment information relating to television show programs, musical videos, related film clips, photographs, and other multimedia materials

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, April 26, 2012
Primary Code041
First Use Anywhere DateSunday, November 7, 2010
First Use In Commerce DateSunday, November 7, 2010

Trademark Owner History


Party NameDisney Enterprises, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBurbank, CA 91521

Party NameDisney Enterprises, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBurbank, CA 91521

Party NameDisney Enterprises, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBurbank, CA 91521

Trademark Events


Event DateEvent Description
Thursday, April 26, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, April 23, 2012NEW APPLICATION ENTERED
Wednesday, August 1, 2012ASSIGNED TO EXAMINER
Tuesday, August 7, 2012NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, August 7, 2012NON-FINAL ACTION E-MAILED
Tuesday, August 7, 2012NON-FINAL ACTION WRITTEN
Thursday, December 27, 2012TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, December 27, 2012CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, December 28, 2012TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, February 1, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, February 12, 2013ASSIGNED TO LIE
Wednesday, February 13, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, February 27, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 19, 2013PUBLISHED FOR OPPOSITION
Tuesday, March 19, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 14, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, November 1, 2013SOU TEAS EXTENSION RECEIVED
Friday, November 1, 2013SOU EXTENSION 1 FILED
Monday, November 4, 2013TEAS STATEMENT OF USE RECEIVED
Monday, November 4, 2013TEAS REQUEST TO DIVIDE RECEIVED
Monday, November 4, 2013DIVISIONAL REQUEST RECEIVED
Monday, November 4, 2013USE AMENDMENT FILED
Monday, December 9, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, December 18, 2013TEAS POST PUBLICATION AMENDMENT RECEIVED
Friday, December 27, 2013APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, December 27, 2013SOU EXTENSION 1 GRANTED
Friday, December 27, 2013DIVISIONAL PROCESSING COMPLETE
Friday, December 27, 2013STATEMENT OF USE PROCESSING COMPLETE
Thursday, January 2, 2014SU - NON-FINAL ACTION - WRITTEN
Thursday, January 2, 2014NON-FINAL ACTION E-MAILED
Thursday, January 2, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, April 7, 2014TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, April 7, 2014ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, April 23, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, May 6, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, May 6, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, May 8, 2014LAW OFFICE REGISTRATION REVIEW COMPLETED
Friday, May 9, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, June 10, 2014REGISTERED-PRINCIPAL REGISTER
Monday, June 10, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, June 10, 2020TEAS SECTION 8 & 15 RECEIVED
Saturday, December 28, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, April 24, 2014ASSIGNED TO LIE
Wednesday, May 7, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Sunday, August 30, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sunday, August 30, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sunday, August 30, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, June 10, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, February 21, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, February 21, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 21, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, April 30, 2024TEAS SECTION 8 & 9 RECEIVED
Wednesday, July 24, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, July 25, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, July 25, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, July 25, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)