SHADES EQ Trademark

Trademark Overview

On Tuesday, February 13, 1996, a trademark application was filed for SHADES EQ with the United States Patent and Trademark Office. The USPTO has given the SHADES EQ trademark a serial number of 75057432. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, December 1, 2017. This trademark is owned by COSMAIR, INC.. The SHADES EQ trademark is filed in the Cosmetics & Cleaning Products, Lace, Ribbons and Embroidery & Fancy Goods categories with the following description:

[ swatch rings containing sample hair pieces of various colors ]

[ hair care products, namely, shampoos, and ] hair color which are sold to and by professional hair dressers, stylists and salons
shades eq

General Information

Serial Number75057432
Word MarkSHADES EQ
Filing DateTuesday, February 13, 1996
Status800 - REGISTERED AND RENEWED
Status DateFriday, December 1, 2017
Registration Number3469975
Registration DateTuesday, July 22, 2008
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 14, 2003

Trademark Statements

Goods and Services[ swatch rings containing sample hair pieces of various colors ]
Goods and Services[ hair care products, namely, shampoos, and ] hair color which are sold to and by professional hair dressers, stylists and salons
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, March 26, 1996
Primary Code003
First Use Anywhere DateMonday, November 30, 1987
First Use In Commerce DateMonday, November 30, 1987
International Class026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers.
US Class Codes037, 039, 040, 042, 050
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateWednesday, November 27, 2013
Primary Code026
First Use Anywhere DateSaturday, November 30, 1991
First Use In Commerce DateSaturday, November 30, 1991

Trademark Owner History

Party NameL'OREAL USA S/D, INC.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10001
Party NameL'Oreal USA Creative, Inc.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNew York, NY 10001
Party NameL'OREAL USA, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10017
Party NameL'OREAL USA, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10017
Party NameL'OREAL USA, INC.
Party Type11 - New Owner Before Publication
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10017
Party NameCOSMAIR, INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10017

Trademark Events

Event DateEvent Description
Wednesday, January 31, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, December 1, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, December 1, 2017REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, December 1, 2017REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, December 1, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, November 3, 2017TEAS SECTION 8 & 9 RECEIVED
Tuesday, June 7, 2016APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, June 7, 2016TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, June 6, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, November 27, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - MAILED
Wednesday, November 27, 2013REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, November 14, 2013REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Wednesday, November 27, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, November 14, 2013TEAS SECTION 8 & 15 RECEIVED
Wednesday, November 13, 2013TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 22, 2008REGISTERED-PRINCIPAL REGISTER
Wednesday, June 18, 2008TTAB RELEASE CASE TO TRADEMARKS
Wednesday, June 18, 2008OPPOSITION TERMINATED NO. 999999
Wednesday, April 2, 2008OPPOSITION DISMISSED NO. 999999
Monday, September 13, 2004CASE FILE IN TICRS
Wednesday, June 25, 2003OPPOSITION INSTITUTED NO. 999999
Tuesday, February 11, 2003EXTENSION OF TIME TO OPPOSE RECEIVED
Tuesday, January 14, 2003PUBLISHED FOR OPPOSITION
Wednesday, December 25, 2002NOTICE OF PUBLICATION
Thursday, October 3, 2002PAPER RECEIVED
Thursday, October 10, 2002APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, September 27, 2002CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, September 27, 2002TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, July 12, 2002NON-FINAL ACTION MAILED
Monday, January 14, 2002CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, June 3, 2002NON-FINAL ACTION MAILED
Tuesday, May 14, 2002NON-FINAL ACTION MAILED
Tuesday, May 14, 2002ASSIGNED TO EXAMINER
Tuesday, March 27, 2001INQUIRY AS TO SUSPENSION MAILED
Friday, November 14, 1997USE AMENDMENT ACCEPTED
Friday, October 10, 1997LETTER OF SUSPENSION MAILED
Monday, August 25, 1997CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, September 8, 1997AMENDMENT TO USE PROCESSING COMPLETE
Monday, August 25, 1997USE AMENDMENT FILED
Monday, April 14, 1997FINAL REFUSAL MAILED
Thursday, February 20, 1997CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, August 21, 1996NON-FINAL ACTION MAILED
Wednesday, August 7, 1996ASSIGNED TO EXAMINER

Related Keywords

shades hair which color shampoos sold professional stylists dressers namely salons