SHADE PLAY Trademark

Trademark Overview

On Tuesday, October 16, 2012, a trademark application was filed for SHADE PLAY with the United States Patent and Trademark Office. The USPTO has given the SHADE PLAY trademark a serial number of 85755110. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, July 17, 2020. This trademark is owned by L'Oreal USA Creative, Inc.. The SHADE PLAY trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Cosmetics
shade play

General Information

Serial Number85755110
Word MarkSHADE PLAY
Filing DateTuesday, October 16, 2012
Status710 - CANCELLED - SECTION 8
Status DateFriday, July 17, 2020
Registration Number4448930
Registration DateTuesday, December 10, 2013
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 30, 2013

Trademark Statements

Goods and ServicesCosmetics

Classification Information

International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, July 17, 2020
Primary Code003
First Use Anywhere DateWednesday, August 14, 2013
First Use In Commerce DateWednesday, August 14, 2013

Trademark Owner History

Party NameDIVINIUM LABS
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressCULVER CITY, CA 90232
Party NamePERSONALIZED BEAUTY DISCOVERY, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressSAN MATEO, CA 94401
Party NameL'Oreal USA Creative, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10017
Party NameL'Oreal USA Creative, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10017
Party NameL'Oreal USA Creative, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10017

Trademark Events

Event DateEvent Description
Friday, July 17, 2020CANCELLED SEC. 8 (6-YR)
Wednesday, December 11, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, December 11, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 30, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, December 10, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, September 30, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, September 30, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, September 28, 2016AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, June 6, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 10, 2013REGISTERED-PRINCIPAL REGISTER
Tuesday, November 5, 2013NOTICE OF ACCEPTANCE OF STATEMENT OF USE MAILED
Monday, November 4, 2013LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, October 30, 2013ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Saturday, October 26, 2013STATEMENT OF USE PROCESSING COMPLETE
Tuesday, October 1, 2013USE AMENDMENT FILED
Saturday, October 26, 2013CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, October 1, 2013TEAS STATEMENT OF USE RECEIVED
Tuesday, September 24, 2013NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, July 30, 2013PUBLISHED FOR OPPOSITION
Wednesday, July 10, 2013NOTICE OF PUBLICATION
Friday, June 21, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, June 20, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, June 20, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, June 20, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, June 14, 2013ASSIGNED TO LIE
Friday, June 14, 2013ASSIGNED TO LIE
Wednesday, June 12, 2013TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Monday, February 11, 2013LETTER OF SUSPENSION MAILED
Saturday, February 9, 2013SUSPENSION LETTER WRITTEN
Friday, February 8, 2013ASSIGNED TO EXAMINER
Friday, October 19, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Friday, October 19, 2012NEW APPLICATION ENTERED IN TRAM

Related Keywords

play shade cosmetics