| Serial Number | 86582129 |
| Word Mark | SHADE GENIUS |
| Filing Date | Tuesday, March 31, 2015 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, December 16, 2022 |
| Registration Number | 4967365 |
| Registration Date | Tuesday, May 31, 2016 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 15, 2016 |
| Description of Mark | The mark consists of the wording "SHADE GENIUS" in black lettering against a white background in the center of a design with an overall square shape, comprised of a black outline with various quadrilateral shapes around the inside border in beige, shades of brown, and shades of pink. A black bar extends from the outside of each of the four sides of the square. |
| Indication of Colors claimed | The color(s) beige, black, white, brown and pink is/are claimed as a feature of the mark. |
| Goods and Services | Providing information and advice to consumers on cleansing and beauty treatments and on choosing makeup, cosmetics and beauty products |
| Disclaimer with Predetermined Text | "SHADE" |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 16, 2022 |
| Primary Code | 044 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | L'Oreal |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Paris 75008 FR |
| Party Name | L'Oreal |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Paris 75008 FR |
| Party Name | L'Oreal |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Paris 75008 FR |
| Event Date | Event Description |
| Friday, December 16, 2022 | CANCELLED SEC. 8 (6-YR) |
| Monday, May 31, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, February 12, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, February 12, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, May 31, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, May 3, 2016 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, May 3, 2016 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, March 15, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 15, 2016 | PUBLISHED FOR OPPOSITION |
| Wednesday, February 24, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, February 8, 2016 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Monday, February 1, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, January 25, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, January 25, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, January 25, 2016 | ASSIGNED TO LIE |
| Tuesday, January 12, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, July 14, 2015 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, July 14, 2015 | NON-FINAL ACTION E-MAILED |
| Tuesday, July 14, 2015 | NON-FINAL ACTION WRITTEN |
| Tuesday, July 7, 2015 | ASSIGNED TO EXAMINER |
| Friday, April 10, 2015 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, April 9, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, April 3, 2015 | NEW APPLICATION ENTERED |