| Serial Number | 88070154 |
| Word Mark | SEX APPEAL |
| Filing Date | Wednesday, August 8, 2018 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, January 2, 2026 |
| Registration Number | 5779239 |
| Registration Date | Tuesday, June 18, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 2, 2019 |
| Indication of Colors claimed | The color(s) red, grey, black, and white is/are claimed as a feature of the mark. |
| Goods and Services | Alcoholic beverages, except beer |
| Description of Mark | The mark consists of a partial set of lips in red, below appears the word "SEX" in a grey stylized font above the word "APPEAL" in a stylized black font all on a white rectangular background. |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, January 2, 2026 |
| Primary Code | 033 |
| First Use Anywhere Date | Saturday, January 20, 2018 |
| First Use In Commerce Date | Saturday, January 20, 2018 |
| Party Name | JC BUSINESSELL, S.A. DE C.V. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | TONALA 45405 MX |
| Party Name | JC BUSINESSELL, S.A. DE C.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | TONALA 45405 MX |
| Party Name | JC BUSINESSELL, S.A. DE C.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | TONALA 45405 MX |
| Event Date | Event Description |
| Saturday, August 11, 2018 | NEW APPLICATION ENTERED |
| Wednesday, August 15, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, August 16, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, November 27, 2018 | ASSIGNED TO EXAMINER |
| Wednesday, November 28, 2018 | NON-FINAL ACTION WRITTEN |
| Wednesday, November 28, 2018 | NON-FINAL ACTION E-MAILED |
| Wednesday, November 28, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, January 29, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, January 29, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, January 29, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, February 6, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, February 22, 2019 | ASSIGNED TO LIE |
| Wednesday, March 13, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 2, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 2, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 18, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 18, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, January 2, 2026 | CANCELLED SEC. 8 (6-YR) |