SET THE STANDARD Trademark

Trademark Overview


On Wednesday, November 27, 2024, a trademark application was filed for SET THE STANDARD with the United States Patent and Trademark Office. The USPTO has given the SET THE STANDARD trademark a serial number of 98875442. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, November 27, 2024. This trademark is owned by Laticrete International, Inc.. The SET THE STANDARD trademark is filed in the Chemical Products, Paint Products, Environmental Control Instrument Products, Rubber Products, and Non-Metallic Building Material Products categories with the following description:

Epoxy grout; Adhesive and bonding materials for building purposes, namely, mortar, grout, mastic, and cement for installing tile, brick, stone, and other surface coverings; Plaster for building purposes; Stucco tiles for building purposes; Cement boards for building; Cement and sand mixtures for building purposes; Flooring underlayments; Waterproofing membranes for roofing, floors and walls; Waterproofing membranes for use as a floor underlayment

Waterproofing membranes used in building construction; Adhesive sealant used on concrete, mortar, brick, and stone for construction purposes; Polyurethane-based fabrics for use in sealing and insulating buildings; Acoustical insulation for buildings; Weatherizing membranes and vapor barriers; Caulking compounds.

Primer and sealing agents for concrete, tile, wood, stone and masonry; acrylic polymer primer for concrete, tile, wood and stone; two-part epoxy for sealing concrete surfaces; penetrating sealer coatings for use on concrete; sealer coatings comprised of acrylic- and water-based curing and sealing compounds for use in sealing, densifying and hardening concrete surfaces; oil and water repellant and sealer preparations for stone, concrete and masonry; paints; colorants; Coatings in the nature of stains; pigments; primers; colorants for concrete.

Chemical bonding preparations for industrial purposes, namely, latex polymer admixture bonding agent for concrete, mortar, plaster, tile, brick, stone, marble, and grout for use in building; Waterproofing chemical compositions for articles of masonry, tile, and other building and constructions surfaces, such as swimming pools, interior building surfaces, and exterior building surfaces; Polymeric additives in chemical form for the manufacture or processing of mortars, grouts, plasters, stuccos, concrete, and other cementitious mixes; Latex additives in chemical form for the manufacture or processing of mortars, grouts, plasters, stuccos, concrete, and other cementitious mixes; Waterproofing membranes in liquid polymer rubber chemical form for use in the construction, repair, and maintenance of buildings; Building materials, namely, waterproofing membrane in liquid chemical form comprised of composites of liquid latex blended or mixed with hydraulic cement and fillers such as wood chips,...

Pre-formed shower systems and shower products, namely, shower niches in the nature of shower cubicles; Shower pans in the nature of shower bases; Plumbing fittings, namely, shower drains; Shower benches and seats for permanent installation into shower enclosures; Under-floor radiant floor heating system comprised of electric floor heating coils, mat, floor heating thermostat, and an electric wire fault indicator sold together as a unit; Electric floor heating systems, namely, cables, electric mats, and sensors sold as a unit.

General Information


Serial Number98875442
Word MarkSET THE STANDARD
Filing DateWednesday, November 27, 2024
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateWednesday, November 27, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesEpoxy grout; Adhesive and bonding materials for building purposes, namely, mortar, grout, mastic, and cement for installing tile, brick, stone, and other surface coverings; Plaster for building purposes; Stucco tiles for building purposes; Cement boards for building; Cement and sand mixtures for building purposes; Flooring underlayments; Waterproofing membranes for roofing, floors and walls; Waterproofing membranes for use as a floor underlayment
Goods and ServicesWaterproofing membranes used in building construction; Adhesive sealant used on concrete, mortar, brick, and stone for construction purposes; Polyurethane-based fabrics for use in sealing and insulating buildings; Acoustical insulation for buildings; Weatherizing membranes and vapor barriers; Caulking compounds.
Goods and ServicesPrimer and sealing agents for concrete, tile, wood, stone and masonry; acrylic polymer primer for concrete, tile, wood and stone; two-part epoxy for sealing concrete surfaces; penetrating sealer coatings for use on concrete; sealer coatings comprised of acrylic- and water-based curing and sealing compounds for use in sealing, densifying and hardening concrete surfaces; oil and water repellant and sealer preparations for stone, concrete and masonry; paints; colorants; Coatings in the nature of stains; pigments; primers; colorants for concrete.
Goods and ServicesChemical bonding preparations for industrial purposes, namely, latex polymer admixture bonding agent for concrete, mortar, plaster, tile, brick, stone, marble, and grout for use in building; Waterproofing chemical compositions for articles of masonry, tile, and other building and constructions surfaces, such as swimming pools, interior building surfaces, and exterior building surfaces; Polymeric additives in chemical form for the manufacture or processing of mortars, grouts, plasters, stuccos, concrete, and other cementitious mixes; Latex additives in chemical form for the manufacture or processing of mortars, grouts, plasters, stuccos, concrete, and other cementitious mixes; Waterproofing membranes in liquid polymer rubber chemical form for use in the construction, repair, and maintenance of buildings; Building materials, namely, waterproofing membrane in liquid chemical form comprised of composites of liquid latex blended or mixed with hydraulic cement and fillers such as wood chips, inert chemicals, chipped stone, or marble for use in construction, namely, for floors, walls, ceilings, and wainscoting, or insulation or to repair areas therein.
Goods and ServicesPre-formed shower systems and shower products, namely, shower niches in the nature of shower cubicles; Shower pans in the nature of shower bases; Plumbing fittings, namely, shower drains; Shower benches and seats for permanent installation into shower enclosures; Under-floor radiant floor heating system comprised of electric floor heating coils, mat, floor heating thermostat, and an electric wire fault indicator sold together as a unit; Electric floor heating systems, namely, cables, electric mats, and sensors sold as a unit.

Classification Information


International Class001 - Chemicals used in industry, science and photography, as well as in agriculture, horticulture and forestry; unprocessed artificial resins; unprocessed plastics; manures; fire extinguishing compositions; tempering and soldering preparations; chemical substances for preserving foodstuffs; tanning substances; adhesives used in industry.
US Class Codes001, 005, 006, 010, 026, 046
Class Status Code6 - Active
Class Status DateWednesday, November 27, 2024
Primary Code001
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class002 - Paints, varnishes, lacquers; preservatives against rust and against deterioration of wood; colorants; mordants; raw natural resins; metals in foil and powder form for painters, decorators, printers and artists.
US Class Codes006, 011, 016
Class Status Code6 - Active
Class Status DateWednesday, November 27, 2024
Primary Code002
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes.
US Class Codes013, 021, 023, 024, 031, 034
Class Status Code6 - Active
Class Status DateWednesday, November 27, 2024
Primary Code011
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class017 - Rubber, gutta-percha, gum, asbestos, mica and goods made from these materials and not included in other classes; plastics in extruded form for use in manufacture; packing, stopping and insulating materials; flexible pipes, not of metal.
US Class Codes001, 005, 012, 013, 035, 050
Class Status Code6 - Active
Class Status DateWednesday, November 27, 2024
Primary Code017
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class019 - Building materials (non-metallic); nonmetallic rigid pipes for building; asphalt, pitch and bitumen; nonmetallic transportable buildings; monuments, not of metal.
US Class Codes001, 012, 033, 050
Class Status Code6 - Active
Class Status DateWednesday, November 27, 2024
Primary Code019
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameLaticrete International, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBethany, CT 06524-3423

Trademark Events


Event DateEvent Description
Wednesday, November 27, 2024NEW APPLICATION ENTERED
Wednesday, November 27, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED