SERVICEUP Trademark

Trademark Overview


On Tuesday, February 24, 2026, a trademark application was filed for SERVICEUP with the United States Patent and Trademark Office. The USPTO has given the SERVICEUP trademark a serial number of 99666753. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, February 24, 2026. This trademark is owned by ServiceUp, Inc.. The SERVICEUP trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:

Business management and business process outsourcing services in the field of vehicle and fleet repair and maintenance; Business management services for coordinating repair and maintenance of vehicles for rental, last-mile delivery, commercial, public utility, transportation, construction, service-provider, and recreational fleets; Providing an online marketplace and platform connecting fleet operators, insurers, vehicle owners, repair shops, and service providers; Vendor management services for vehicle repair networks, including business optimization for cycle time, cost control, and vendor performance; Business data analysis, intelligence, and reporting services relating to vehicle repair operations and fleet maintenance performance; Administration of programs enabling repair shops to receive, manage, and fulfill fleet repair work orders; Outsourced coordination of vehicle repair and maintenance services for businesses and fleets; Business consulting services relating to fleet repair...

Software as a service (SaaS) featuring software for managing vehicle repair and maintenance workflows; Providing temporary use of non-downloadable software for fleet repair management, repair shop workflow, and job management, covering intake through repair completion, invoicing, and performance analysis; Providing temporary use of non-downloadable software for centralized workflow management, multi-party communication, automated status tracking, milestone management, trigger-based notifications, and workflow orchestration; Providing temporary use of non-downloadable software for dynamically matching repair events with service providers based on location, specialization, capacity, historical performance metrics, cost parameters, and service level requirements; Providing temporary use of non-downloadable software for monitoring repair facility capacity, throughput, and optimizing allocation of repair events across networks; Providing temporary use of non-downloadable software for compar...

Electronic payment processing services for vehicle repair and maintenance transactions; Payment processing services between fleet operators, insurers, vehicle owners, repair facilities, and partners within a vehicle repair ecosystem; Facilitating expedited payments to repair shops and service providers; Financial clearinghouse and reconciliation services for vehicle repair transactions; Invoice processing and payment reconciliation services in the field of vehicle repair and maintenance; Providing financial transaction services integrated with repair workflow software and partner platforms; Providing payment and billing services within a vehicle repair marketplace and partner ecosystem; Artificial intelligence (AI)-assisted fraud detection and anomaly monitoring in vehicle repair billing and payment transactions

Downloadable and cloud-enabled software for managing vehicle repair and maintenance workflows; Downloadable software and mobile applications for coordinating vehicle repair, body, mechanical, glass, and maintenance services; Downloadable software for fleet repair management across rental, last-mile delivery, commercial, public utility, transportation, construction, service-provider, and recreational vehicle fleets; Downloadable software for repair order creation, estimate review, approvals, status tracking, and full repair lifecycle management from intake through repair execution, completion, invoicing, and performance analysis; Downloadable software for matching vehicles and repair events with repair shops and service providers through a digital marketplace; Downloadable software for vendor sourcing, shop selection, and service provider performance scoring, including comparative analysis of cost, quality, compliance, and cycle time metrics; Downloadable software for repair shop workfl...
serviceup

General Information


Serial Number99666753
Word MarkSERVICEUP
Filing DateTuesday, February 24, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateTuesday, February 24, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesBusiness management and business process outsourcing services in the field of vehicle and fleet repair and maintenance; Business management services for coordinating repair and maintenance of vehicles for rental, last-mile delivery, commercial, public utility, transportation, construction, service-provider, and recreational fleets; Providing an online marketplace and platform connecting fleet operators, insurers, vehicle owners, repair shops, and service providers; Vendor management services for vehicle repair networks, including business optimization for cycle time, cost control, and vendor performance; Business data analysis, intelligence, and reporting services relating to vehicle repair operations and fleet maintenance performance; Administration of programs enabling repair shops to receive, manage, and fulfill fleet repair work orders; Outsourced coordination of vehicle repair and maintenance services for businesses and fleets; Business consulting services relating to fleet repair program design, repair network development, and operational optimization, including AI-assisted analysis; Administration of partner and referral programs for vehicle repair and maintenance services; Business partnership program management connecting channel partners, fleet partners, insurance partners, and mobility partners with repair networks; Business lead generation and referral services for vehicle repair shops and service providers; Business management services for insurance carriers to streamline claim repair operations and policyholder repair workflows
Goods and ServicesSoftware as a service (SaaS) featuring software for managing vehicle repair and maintenance workflows; Providing temporary use of non-downloadable software for fleet repair management, repair shop workflow, and job management, covering intake through repair completion, invoicing, and performance analysis; Providing temporary use of non-downloadable software for centralized workflow management, multi-party communication, automated status tracking, milestone management, trigger-based notifications, and workflow orchestration; Providing temporary use of non-downloadable software for dynamically matching repair events with service providers based on location, specialization, capacity, historical performance metrics, cost parameters, and service level requirements; Providing temporary use of non-downloadable software for monitoring repair facility capacity, throughput, and optimizing allocation of repair events across networks; Providing temporary use of non-downloadable software for comparative performance analysis of repair providers and analysis of vehicle downtime, utilization impact, and operational efficiency; Providing temporary use of non-downloadable artificial intelligence (AI) software for predicting repair cycle times, costs, downtime impact, and operational performance metrics; Providing temporary use of non-downloadable artificial intelligence (AI) software for automated estimate analysis, repair decision support, and enforcement of contractual repair terms, pricing agreements, and operational policies; Hosting an online platform for connecting fleet operators, insurers, insurance carriers, vehicle owners, partners, and third-party platforms with repair shops and service providers; Platform as a service (PaaS) featuring software for repair marketplace operations; Software integration services connecting repair platforms with fleet, insurer, shop, and partner management systems, including application programming interface (API) access and interoperability tools; Technical support services for users and partners of vehicle repair and fleet management software platforms
Description of MarkThe mark consists of the stylized wording “SERVICEUP” with a stylized vehicle design incorporated into the letter “S".
Goods and ServicesElectronic payment processing services for vehicle repair and maintenance transactions; Payment processing services between fleet operators, insurers, vehicle owners, repair facilities, and partners within a vehicle repair ecosystem; Facilitating expedited payments to repair shops and service providers; Financial clearinghouse and reconciliation services for vehicle repair transactions; Invoice processing and payment reconciliation services in the field of vehicle repair and maintenance; Providing financial transaction services integrated with repair workflow software and partner platforms; Providing payment and billing services within a vehicle repair marketplace and partner ecosystem; Artificial intelligence (AI)-assisted fraud detection and anomaly monitoring in vehicle repair billing and payment transactions
Goods and ServicesDownloadable and cloud-enabled software for managing vehicle repair and maintenance workflows; Downloadable software and mobile applications for coordinating vehicle repair, body, mechanical, glass, and maintenance services; Downloadable software for fleet repair management across rental, last-mile delivery, commercial, public utility, transportation, construction, service-provider, and recreational vehicle fleets; Downloadable software for repair order creation, estimate review, approvals, status tracking, and full repair lifecycle management from intake through repair execution, completion, invoicing, and performance analysis; Downloadable software for matching vehicles and repair events with repair shops and service providers through a digital marketplace; Downloadable software for vendor sourcing, shop selection, and service provider performance scoring, including comparative analysis of cost, quality, compliance, and cycle time metrics; Downloadable software for repair shop workflow management, job intake, automated scheduling, dispatch, and coordination of vehicle pickup and delivery; Downloadable software for digital communication between fleet operators, repair facilities, insurers, insurance carriers, and service providers; Downloadable software for monitoring repair facility capacity, throughput, and workload distribution, and for optimizing allocation of repair events across networks; Downloadable software for generating repair analytics, benchmarking, downtime analysis, and operational performance metrics; Downloadable software featuring artificial intelligence (AI) for recommending repair vendors, predicting repair duration, costs, downtime impact, and optimizing repair workflows; Downloadable software featuring artificial intelligence (AI) for automated estimate analysis, repair decision support, and enforcement of contractual repair terms, pricing agreements, service level requirements, and operational policies; Downloadable software for partner organizations to refer, submit, and manage vehicle repair events; Downloadable software for use by ecosystem partners to embed and access vehicle repair management functions; Downloadable software for application programming interface (API) access and system-to-system integration with third-party fleet, insurance, rental, telematics, and mobility platforms

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateTuesday, February 24, 2026
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, February 24, 2026
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, February 24, 2026
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, February 24, 2026
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameServiceUp, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressCampbell, CA 95008
US

Trademark Events


Event DateEvent Description
Tuesday, February 24, 2026NEW APPLICATION ENTERED
Tuesday, February 24, 2026APPLICATION FILING RECEIPT MAILED