
| Serial Number | 79050587 |
| Word Mark | SERIOUS |
| Filing Date | Friday, December 7, 2007 |
| Status | 706 - SECTION 71 ACCEPTED |
| Status Date | Friday, March 1, 2019 |
| Registration Number | 3580748 |
| Registration Date | Tuesday, February 24, 2009 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 9, 2008 |
| Goods and Services | Optical glasses, optical lenses, optical lamps; magnifying instruments, namely, magnifying lenses; reading aids in the form of magnifying lenses incorporating a light; spectacles, sunglasses, [ sun filters for attachment to spectacles; ] frames for spectacles and sunglasses, lenses for spectacles and sunglasses; cases for spectacles and sunglasses; retainers, cords and chains for spectacles and sunglasses; parts and fittings for the aforesaid goods |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Retail services, mail order retail services, and electronic shopping retail services, featuring a variety of goods, namely, [ optical apparatus and instruments, optical glass, optical lenses, ] optical lamps, magnifying instruments, magnifying glasses, magnifying viewers, reading aids in the form of magnifying lenses incorporating a light, optical reading aids, spectacles, sunglasses, [ sun filters for attachment to spectacles, ] frames and lenses for spectacles and sunglasses, cases for spectacles and sunglasses, retainers, cords and chains for spectacles and sunglasses, devices for supporting spectacles, cleaning cloths and preparations for spectacles and lenses, electric control apparatus for lights, lighting apparatus and installations, lighting fixtures, reading lamps, table lamps, desk lamps, bedside lamps, floor-standing lamps, lamp stands, bulbs and tubes for electric lamps, lampshades, lampshade holders, reflectors for lamps, reading and book related products and accessories, book holders, book stands, book clips, bookmarks, bookends, reading chairs, reading tables, lap trays, receptacles for books for attachment to furniture, [ printed matter, computer software, sound recordings and video recordings, all relating to reading, sound recordings of music, storage racks and containers for recording discs for computers, sound recordings and video recordings, radios, holders for remote controls, ] cable tidies, [ computer accessories, cases for computer accessories, tools for computers, terrestrial globes, weather information apparatus and instruments, neck warmers, body warmers, foot warmers, ] portable writing surfaces, storage bags and baskets, desk sets, desk and writing accessories, paper weights, document trays, desk tidies, holders for writing instruments, note blocks, letter holders, letter and paper knives, office machines, paper shredders, [ office requisites for domestic and commercial use, ] materials for covering books, paper and paper products, stationery, writing instruments, ink, ink refill products for pens, pencil leads, notebooks, diaries, journals, file folders, storage files, portfolios, staplers, staple removers, scissors, business card holders, articles of leather or of imitation leather, bags, cutting and serving boards, tableware, drinking vessels, cups, mugs, ties |
| Goods and Services | Electric lamps, book lights, electrical magnifying light fixtures, wall lamps, portable/travel lamps; electric lighting fixtures; reading lamps, table lamps, desk lamps, bedside lamps, floor-standing lamps; lamp stands; bulbs and tubes for electric lamps; lampshades, lampshade holders; reflectors for lamps; parts and fittings for the aforesaid goods |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, March 28, 2008 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes. |
| US Class Codes | 013, 021, 023, 031, 034 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, March 28, 2008 |
| Primary Code | 011 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, March 28, 2008 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Serious Brands Limited |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Buckinghamshire HP225DW GB |
| Party Name | Sunalex Ltd |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | GB |
| Party Name | Sunalex Ltd |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | GB |
| Event Date | Event Description |
| Thursday, March 27, 2008 | SN ASSIGNED FOR SECT 66A APPL FROM IB |
| Friday, March 28, 2008 | NEW APPLICATION ENTERED |
| Friday, April 18, 2008 | NON-FINAL ACTION WRITTEN |
| Saturday, April 19, 2008 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Monday, April 21, 2008 | REFUSAL PROCESSED BY MPU |
| Friday, March 28, 2008 | ASSIGNED TO EXAMINER |
| Thursday, May 15, 2008 | REFUSAL PROCESSED BY IB |
| Monday, November 3, 2008 | ASSIGNED TO LIE |
| Monday, November 3, 2008 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, November 3, 2008 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, November 4, 2008 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, November 6, 2008 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, November 19, 2008 | NOTICE OF PUBLICATION |
| Tuesday, December 9, 2008 | PUBLISHED FOR OPPOSITION |
| Monday, April 21, 2008 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Monday, October 20, 2008 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, November 3, 2008 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, November 3, 2008 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, June 5, 2009 | FINAL DISPOSITION PROCESSED |
| Friday, June 5, 2009 | FINAL DISPOSITION NOTICE SENT TO IB |
| Monday, August 3, 2015 | TEAS SECTION 71 RECEIVED |
| Wednesday, September 9, 2015 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, February 24, 2009 | REGISTERED-PRINCIPAL REGISTER |
| Monday, May 25, 2009 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Saturday, January 12, 2013 | FINAL DECISION TRANSACTION PROCESSED BY IB |
| Friday, July 31, 2015 | CHANGE OF NAME/ADDRESS REC'D FROM IB |
| Wednesday, September 9, 2015 | REGISTERED-SEC.71 ACCEPTED |
| Wednesday, September 9, 2015 | NOTICE OF ACCEPTANCE OF SEC. 71 - E-MAILED |
| Monday, May 9, 2016 | PARTIAL INVALIDATION OF REG EXT PROTECTION CREATED |
| Friday, April 21, 2017 | PARTIAL INVALIDATION PROCESSED BY THE IB |
| Saturday, February 24, 2018 | COURTESY REMINDER - SEC. 71 (10-YR) E-MAILED |
| Monday, February 25, 2019 | TEAS SECTION 71 RECEIVED |
| Tuesday, May 10, 2016 | INVALIDATION PROCESSED |
| Tuesday, May 10, 2016 | PARTIAL INVALIDATION OF REG EXT PROTECTION SENT TO IB |
| Thursday, December 21, 2017 | INTERNATIONAL REGISTRATION RENEWED |
| Friday, June 6, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, June 6, 2025 | TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS |
| Friday, June 6, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, June 6, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Friday, June 6, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, June 6, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, February 13, 2025 | NEW REPRESENTATIVE AT IB RECEIVED |
| Friday, March 1, 2019 | REGISTERED-SEC.71 ACCEPTED |
| Friday, March 1, 2019 | NOTICE OF ACCEPTANCE OF SEC. 71 - E-MAILED |
| Friday, November 1, 2019 | PARTIAL INVALIDATION OF REG EXT PROTECTION CREATED |
| Saturday, November 16, 2019 | INVALIDATION REVIEWED - NO ACTION REQUIRED BY OFFICE |
| Friday, November 8, 2024 | NEW REPRESENTATIVE AT IB RECEIVED |