SELECT CHOICE Trademark

Trademark Overview


On Thursday, February 25, 2010, a trademark application was filed for SELECT CHOICE with the United States Patent and Trademark Office. The USPTO has given the SELECT CHOICE trademark a serial number of 77944779. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, March 30, 2021. This trademark is owned by SBLI USA Mutual Life Insurance Company, Inc.. The SELECT CHOICE trademark is filed in the Insurance & Financial Services category with the following description:

Insurance services, namely, underwriting, brokerage and administration services for annuities
select choice

General Information


Serial Number77944779
Word MarkSELECT CHOICE
Filing DateThursday, February 25, 2010
Status800 - REGISTERED AND RENEWED
Status DateTuesday, March 30, 2021
Registration Number3922000
Registration DateTuesday, February 22, 2011
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 7, 2010

Trademark Statements


Goods and ServicesInsurance services, namely, underwriting, brokerage and administration services for annuities

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, March 3, 2010
Primary Code036
First Use Anywhere DateThursday, March 31, 2005
First Use In Commerce DateThursday, March 31, 2005

Trademark Owner History


Party NameSBLI USA LIFE INSURANCE COMPANY, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNew York, NY 10119

Party NameSBLI USA Mutual Life Insurance Company, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10001

Party NameSBLI USA Mutual Life Insurance Company, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10001

Party NameSBLI USA Mutual Life Insurance Company, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10001

Trademark Events


Event DateEvent Description
Wednesday, March 3, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, April 30, 2010NON-FINAL ACTION E-MAILED
Monday, March 1, 2010NEW APPLICATION ENTERED
Tuesday, April 20, 2010ASSIGNED TO EXAMINER
Friday, April 30, 2010NON-FINAL ACTION WRITTEN
Friday, April 30, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, September 28, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, September 29, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, December 7, 2010PUBLISHED FOR OPPOSITION
Tuesday, December 7, 2010OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 22, 2011REGISTERED-PRINCIPAL REGISTER
Wednesday, February 26, 2014TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, October 14, 2015AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, September 28, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, October 21, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 3, 2010ASSIGNED TO LIE
Wednesday, November 3, 2010LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, February 22, 2016COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, April 6, 2016TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, April 6, 2016APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, February 13, 2017TEAS SECTION 8 & 15 RECEIVED
Tuesday, April 11, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, April 11, 2017REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, April 11, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, February 22, 2020COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, December 16, 2020TEAS SECTION 8 & 9 RECEIVED
Tuesday, March 30, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, March 30, 2021REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, March 30, 2021REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, March 30, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, September 12, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, September 12, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, September 12, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, December 5, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, December 5, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, December 5, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, December 5, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, December 5, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, June 2, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED