SAVVY Trademark

Trademark Overview


On Monday, December 16, 2013, a trademark application was filed for SAVVY with the United States Patent and Trademark Office. The USPTO has given the SAVVY trademark a serial number of 86145036. The federal status of this trademark filing is REGISTERED as of Tuesday, October 26, 2021. This trademark is owned by Heartland Financial USA, Inc.. The SAVVY trademark is filed in the Insurance & Financial Services category with the following description:

Online Banking Services; Banking and Financing Services; Credit and Loan Services; Electronic Transfer of Money; Checking Account Services; Savings Account Services; Electronic Banking Via a Global Computer Network; Banking Services Provided by Mobile Telephone Connections; Debit Card Services; Issuing Prepaid Debit Cards; Issuing Reloadable Debit Cards; Issuing Prepaid Credit Cards; Issuing Stored Value Cards; Providing Stored Value Card Services; Administration of Health Savings Accounts; Automated Teller Machine (ATM) Banking Services; Bill Payment Services, namely, Payment Administration; On-Line Banking Services Featuring Electronic Alerts that Alert Credit and Debit Card Users When a Single Transaction Exceeds a Certain Amount or When a Fraudulent Transaction has been Made Through the User's Account; Providing a Website and Social Media Website Featuring Information In The Fields of Banking and Financial Services; Commercial Purchasing Credit Card Services; Business and Personal ...
savvy

General Information


Serial Number86145036
Word MarkSAVVY
Filing DateMonday, December 16, 2013
Status700 - REGISTERED
Status DateTuesday, October 26, 2021
Registration Number6540045
Registration DateTuesday, October 26, 2021
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, January 15, 2019

Trademark Statements


Goods and ServicesOnline Banking Services; Banking and Financing Services; Credit and Loan Services; Electronic Transfer of Money; Checking Account Services; Savings Account Services; Electronic Banking Via a Global Computer Network; Banking Services Provided by Mobile Telephone Connections; Debit Card Services; Issuing Prepaid Debit Cards; Issuing Reloadable Debit Cards; Issuing Prepaid Credit Cards; Issuing Stored Value Cards; Providing Stored Value Card Services; Administration of Health Savings Accounts; Automated Teller Machine (ATM) Banking Services; Bill Payment Services, namely, Payment Administration; On-Line Banking Services Featuring Electronic Alerts that Alert Credit and Debit Card Users When a Single Transaction Exceeds a Certain Amount or When a Fraudulent Transaction has been Made Through the User's Account; Providing a Website and Social Media Website Featuring Information In The Fields of Banking and Financial Services; Commercial Purchasing Credit Card Services; Business and Personal Credit Card Services

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, December 30, 2013
Primary Code036
First Use Anywhere DateMonday, December 16, 2013
First Use In Commerce DateMonday, December 16, 2013

Trademark Owner History


Party NameUMB FINANCIAL CORPORATION
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressKansas City, MO 64106

Party NameHeartland Financial USA, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressDubuque, IA 52001

Party NameHeartland Financial USA, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressDubuque, IA 52001

Party NameHeartland Financial USA, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressDubuque, IA 52001

Trademark Events


Event DateEvent Description
Thursday, December 19, 2013NEW APPLICATION ENTERED
Monday, March 24, 2014ASSIGNED TO EXAMINER
Thursday, March 27, 2014NON-FINAL ACTION WRITTEN
Thursday, March 27, 2014NON-FINAL ACTION E-MAILED
Thursday, March 27, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, September 24, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, September 24, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, September 24, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, November 9, 2015REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, May 9, 2016SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Monday, December 30, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, October 28, 2014SUSPENSION LETTER WRITTEN
Tuesday, October 28, 2014LETTER OF SUSPENSION E-MAILED
Tuesday, October 28, 2014NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Tuesday, April 28, 2015ASSIGNED TO LIE
Tuesday, April 28, 2015ASSIGNED TO LIE
Monday, May 4, 2015REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, June 8, 2016NON-FINAL ACTION WRITTEN
Wednesday, June 8, 2016NON-FINAL ACTION E-MAILED
Wednesday, June 8, 2016NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, January 12, 2017FINAL REFUSAL E-MAILED
Thursday, January 12, 2017NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, July 12, 2017TEAS REQUEST FOR RECONSIDERATION RECEIVED
Wednesday, December 7, 2016TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, December 7, 2016CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, December 8, 2016TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, January 12, 2017FINAL REFUSAL WRITTEN
Wednesday, August 9, 2017SUSPENSION LETTER WRITTEN
Tuesday, August 14, 2018REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, October 25, 2018EXAMINERS AMENDMENT E-MAILED
Thursday, October 25, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, October 26, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 12, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, July 12, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, August 9, 2017LETTER OF SUSPENSION E-MAILED
Wednesday, August 9, 2017NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Monday, February 12, 2018REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, October 25, 2018EXAMINERS AMENDMENT -WRITTEN
Thursday, October 25, 2018EXAMINER'S AMENDMENT ENTERED
Tuesday, November 13, 2018WITHDRAWN FROM PUB - OG REVIEW QUERY
Wednesday, November 28, 2018EXAMINERS AMENDMENT E-MAILED
Wednesday, November 28, 2018NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, December 11, 2018LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, December 26, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, November 23, 2018PREVIOUS ALLOWANCE COUNT WITHDRAWN
Wednesday, November 28, 2018EXAMINERS AMENDMENT -WRITTEN
Wednesday, November 28, 2018EXAMINER'S AMENDMENT ENTERED
Friday, December 7, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, January 15, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Friday, January 25, 2019EXTENSION OF TIME TO OPPOSE RECEIVED
Tuesday, January 12, 2021TTAB RELEASE CASE TO TRADEMARKS
Tuesday, February 23, 2021NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, January 15, 2019PUBLISHED FOR OPPOSITION
Thursday, May 16, 2019OPPOSITION INSTITUTED NO. 999999
Tuesday, January 12, 2021OPPOSITION TERMINATED NO. 999999
Tuesday, January 12, 2021OPPOSITION DISMISSED NO. 999999
Friday, August 20, 2021TEAS STATEMENT OF USE RECEIVED
Tuesday, August 24, 2021CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, August 20, 2021USE AMENDMENT FILED
Tuesday, August 24, 2021STATEMENT OF USE PROCESSING COMPLETE
Tuesday, September 21, 2021ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, September 22, 2021NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, October 26, 2021REGISTERED-PRINCIPAL REGISTER
Monday, November 7, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, November 7, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, November 7, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, November 7, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, November 7, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, June 11, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, June 11, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, June 11, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, June 11, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 11, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, April 24, 2025AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP