| Serial Number | 98945155 |
| Word Mark | SANTA CRUZ BEACH BOARDWALK |
| Filing Date | Wednesday, January 8, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, September 23, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 23, 2025 |
| Goods and Services | Amusement and theme parks; entertainment in the nature of amusement and theme park rides; live concerts featuring music, dance, comedy, magicians and sporting exhibitions |
| Description of Mark | The mark consists of a motion mark of a roller coaster train consisting of four blue roller coaster cars from left to right ascending up and descending down a higher red roller coaster track positioned in the foreground before disappearing momentarily and then reappearing and from right to left ascending up and partially descending down a lower red roller coaster track positioned in the background before disappearing behind the higher roller coaster track. The red higher track portion is supported by a support frame in light blue, and the red lower track portion is supported by a supporting frame in light blue to the right and in the background, with two red pennant poles extending vertically from the higher track element, and a yellow sun partially obscured by both red track elements, and a series of blue waves extending longitudinally in front of the roller coaster elements, and a green palm tree extending vertically in front of the blue waves and to the right of the roller coaster lower track element, with the literal element "SANTA CRUZ BEACH BOARDWALK" in dark blue placed below all of the previous design elements, wherein the "SANTA CRUZ BEACH" literal element is positioned above the "BOARDWALK" literal element, and with all design elements and the literal element(s) placed upon a white background. |
| Section 2(f) Limitation Statement | as to "SANTA CRUZ BEACH BOARDWALK" |
| Indication of Colors claimed | The color(s) red, blue, green, yellow, white, light blue and dark blue is/are claimed as a feature of the mark. |
| NOT AVAILABLE | BEACH BOARDWALK |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 8, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | Friday, March 8, 2024 |
| First Use In Commerce Date | Friday, March 8, 2024 |
| Party Name | Santa Cruz Seaside Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Cruz, CA 95060 |
| Party Name | Santa Cruz Seaside Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Cruz, CA 95060 |
| Event Date | Event Description |
| Wednesday, January 8, 2025 | NEW APPLICATION ENTERED |
| Monday, March 24, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, March 24, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, March 24, 2025 | ASSIGNED TO EXAMINER |
| Friday, July 25, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, August 19, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, August 19, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, August 19, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, August 21, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, August 21, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, August 21, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, August 22, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Friday, August 22, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Friday, August 22, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, August 22, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, August 22, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 17, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 23, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 23, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |