SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN, JAL. ESTATE BOTTLED EST. 1870 Trademark

Trademark Overview


On Thursday, November 11, 2010, a trademark application was filed for SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN, JAL. ESTATE BOTTLED EST. 1870 with the United States Patent and Trademark Office. The USPTO has given the SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN, JAL. ESTATE BOTTLED EST. 1870 trademark a serial number of 85174772. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, July 25, 2025. This trademark is owned by Brown-Forman Corporation. The SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN, JAL. ESTATE BOTTLED EST. 1870 trademark is filed in the Wines & Spirits category with the following description:

Distilled Spirits
san jose del refugio tequila herradura original 100% de agave from the village of amatitan, jal. estate bottled est. 1870

General Information


Serial Number85174772
Word MarkSAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN, JAL. ESTATE BOTTLED EST. 1870
Filing DateThursday, November 11, 2010
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, July 25, 2025
Registration Number5592725
Registration DateTuesday, October 30, 2018
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, August 14, 2018

Trademark Statements


Description of MarkThe mark consists of a horseshoe with the words "SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN JAL. ESTATE BOTTLED EST. 1870" imprinted on the horseshoe separated by small leaf-shaped decorative elements.
Indication of Colors claimedColor is not claimed as a feature of the mark.
Translation of Words in MarkThe English translation of "HERRADURA" and "SAN JOSE DEL REFUGIO" in the mark is "HORSESHOE" and "SAINT JOSEPH OF THE REFUGE".
Goods and ServicesDistilled Spirits
NOT AVAILABLE"TEQUILA", "ORIGINAL", "TEQUILA 100% DE AGAVE", "FROM THE VILLAGE OF AMATITAN, JAL.", "ESTATE BOTTLED", AND "EST. 1870"

Classification Information


International Class033 - Alcoholic beverages (except beers).
US Class Codes047, 049
Class Status Code6 - Active
Class Status DateTuesday, November 16, 2010
Primary Code033
First Use Anywhere DateMonday, September 20, 2010
First Use In Commerce DateMonday, September 20, 2010

Trademark Owner History


Party NameBrown-Forman Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210

Party NameBrown-Forman Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210

Party NameBrown-Forman Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210

Trademark Events


Event DateEvent Description
Tuesday, November 15, 2011ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, November 15, 2010NEW APPLICATION ENTERED
Tuesday, November 16, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, November 17, 2010NOTICE OF DESIGN SEARCH CODE MAILED
Tuesday, November 23, 2010ASSIGNED TO EXAMINER
Wednesday, November 24, 2010SUSPENSION LETTER WRITTEN
Wednesday, November 24, 2010LETTER OF SUSPENSION E-MAILED
Wednesday, November 24, 2010NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Wednesday, May 25, 2011REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Tuesday, November 15, 2011TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, December 5, 2014REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, December 9, 2015REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Friday, November 25, 2011REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Friday, May 25, 2012ASSIGNED TO LIE
Friday, May 25, 2012REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Tuesday, November 27, 2012REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, May 29, 2013REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, December 4, 2013REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, June 4, 2014REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Saturday, June 6, 2015REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, December 18, 2017SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Thursday, January 4, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, June 13, 2016REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, August 25, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, August 25, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, December 15, 2016REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, June 15, 2017REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Friday, December 15, 2017ASSIGNED TO LIE
Thursday, January 4, 2018NON-FINAL ACTION WRITTEN
Thursday, January 4, 2018NON-FINAL ACTION E-MAILED
Monday, July 9, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, July 9, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 30, 2018REGISTERED-PRINCIPAL REGISTER
Wednesday, January 10, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 10, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, July 3, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, July 10, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 25, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 14, 2018PUBLISHED FOR OPPOSITION
Tuesday, August 14, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 25, 2025TEAS SECTION 8 & 15 RECEIVED
Friday, July 25, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 25, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, July 25, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Monday, October 30, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED