SALLIE MAE Trademark

Trademark Overview


On Tuesday, July 15, 2025, a trademark application was filed for SALLIE MAE with the United States Patent and Trademark Office. The USPTO has given the SALLIE MAE trademark a serial number of 99284386. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Friday, March 6, 2026. This trademark is owned by Sallie Mae Bank. The SALLIE MAE trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Insurance & Financial Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Promoting education in the field of financial literacy

Providing on-line non-downloadable software for use by prospective applicants of academic scholarships to search, manage, view, and/or identify appropriate academic scholarships to educational institutions, and other associated scholarship application and requirements content; providing on-line non-downloadable software for use for college completion planning services; providing on-line non-downloadable software for use for financial services and banking services, administration of savings accounts, accessing credit card authorization services, issuance of credit cards, originating, purchasing, and servicing educational loans, accessing financial loan services, for providing information in the field of financing higher education and minimizing debt, loan financing, for providing student loan information, accessing education financial planning services, accessing college completion planning services, accessing college consulting services, and for providing an interactive website featuri...

Financial services, namely, banking services, educational credit and loan services, and educational student loan services; administration of savings accounts; financing and loan services in the nature of originating, purchasing, and servicing educational loans, extending credit to educational and financial lenders for the purpose of funding educational loans; financial student loan services, namely, educational loan processing, approval, and administration; providing information in the field of financing higher education and minimizing debt to assist students and their families; loan financing, namely, providing student loans; providing student loan information; education financial planning services, namely, assisting students in calculating costs and return on investment, filing for federal loans, and tracking all sources of financial funding; college completion planning services, namely, offering study support in the nature of providing financial support to students for the purpose o...

Education services, namely, a college awareness program in the nature of providing information on attending college for elementary and junior high school students; admission consulting services, namely, consulting in the field of college admissions, specifically, college selection, completing admissions applications, and preparation for college admission interviews; college consulting services, namely, assisting students in finding colleges and universities and completing the application process; providing a web site that features information on attending college and university with an emphasis on newly enrolled students; providing information on attending college and university with an emphasis on newly enrolled students via a website

Downloadable software in the nature of a mobile application for use by prospective applicants of academic scholarships to search, manage, view, and/or identify appropriate academic scholarships to educational institutions, and other associated scholarship application and requirements content; Downloadable software in the nature of a mobile application for use for college completion planning services; Downloadable software in the nature of a mobile application for use for administration of savings accounts, credit card authorization services, issuance of credit cards, originating, purchasing, and servicing educational loans, accessing financial loan services, providing information in the field of financing higher education and minimizing debt, loan financing, providing student loan information, accessing education financial planning services, accessing college completion planning services, accessing college consulting services, providing an interactive website featuring advice and infor...
sallie mae

General Information


Serial Number99284386
Word MarkSALLIE MAE
Filing DateTuesday, July 15, 2025
Status661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED
Status DateFriday, March 6, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesPromoting education in the field of financial literacy
Goods and ServicesProviding on-line non-downloadable software for use by prospective applicants of academic scholarships to search, manage, view, and/or identify appropriate academic scholarships to educational institutions, and other associated scholarship application and requirements content; providing on-line non-downloadable software for use for college completion planning services; providing on-line non-downloadable software for use for financial services and banking services, administration of savings accounts, accessing credit card authorization services, issuance of credit cards, originating, purchasing, and servicing educational loans, accessing financial loan services, for providing information in the field of financing higher education and minimizing debt, loan financing, for providing student loan information, accessing education financial planning services, accessing college completion planning services, accessing college consulting services, and for providing an interactive website featuring advice and information in the field of collegiate scholarships and charitable fund raising, and for adminstering grants to non-profit organizations and students; providing on-line non-downloadable software for use as a platform for creating and adminstering scholarships, applying for scholarships, and for searching, retrieving, viewing, and organizing financial and education services data and information in education services, admission consulting services, college consulting services, and for providing information on attending college and university
Indication of Colors claimedThe color(s) dark blue and pink is/are claimed as a feature of the mark.
Goods and ServicesFinancial services, namely, banking services, educational credit and loan services, and educational student loan services; administration of savings accounts; financing and loan services in the nature of originating, purchasing, and servicing educational loans, extending credit to educational and financial lenders for the purpose of funding educational loans; financial student loan services, namely, educational loan processing, approval, and administration; providing information in the field of financing higher education and minimizing debt to assist students and their families; loan financing, namely, providing student loans; providing student loan information; education financial planning services, namely, assisting students in calculating costs and return on investment, filing for federal loans, and tracking all sources of financial funding; college completion planning services, namely, offering study support in the nature of providing financial support to students for the purpose of facilitating educational opportunities; college consulting services, namely, assisting students in applying for scholarships and financial aid; providing advice and information in the field of collegiate scholarships via a website; providing an interactive website featuring advice and information in the field of collegiate scholarships; charitable fund raising; providing grants to non-profit organizations and students for programs and initiatives that increase a student's access to post-secondary education; banking services, namely, personal loan account services; savings account services; banking services, namely, retail deposit account services
Goods and ServicesEducation services, namely, a college awareness program in the nature of providing information on attending college for elementary and junior high school students; admission consulting services, namely, consulting in the field of college admissions, specifically, college selection, completing admissions applications, and preparation for college admission interviews; college consulting services, namely, assisting students in finding colleges and universities and completing the application process; providing a web site that features information on attending college and university with an emphasis on newly enrolled students; providing information on attending college and university with an emphasis on newly enrolled students via a website
Description of MarkThe mark consists of the words SALLIE MAE in stylized dark blue, with the tittle being in pink.
Goods and ServicesDownloadable software in the nature of a mobile application for use by prospective applicants of academic scholarships to search, manage, view, and/or identify appropriate academic scholarships to educational institutions, and other associated scholarship application and requirements content; Downloadable software in the nature of a mobile application for use for college completion planning services; Downloadable software in the nature of a mobile application for use for administration of savings accounts, credit card authorization services, issuance of credit cards, originating, purchasing, and servicing educational loans, accessing financial loan services, providing information in the field of financing higher education and minimizing debt, loan financing, providing student loan information, accessing education financial planning services, accessing college completion planning services, accessing college consulting services, providing an interactive website featuring advice and information in the field of collegiate scholarships and charitable fund raising, and for adminstering grants to non-profit organizations and students; Downloadable software in the nature of a mobile application for use as a servicing platform and functional tool for searching, retrieving, storing, organizing, and managing financial and education services data and information in education services, admission consulting services, college consulting services, and for providing information on attending college and university

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateTuesday, July 15, 2025
Primary Code009
First Use Anywhere DateTuesday, March 25, 2025
First Use In Commerce DateTuesday, March 25, 2025

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, July 15, 2025
Primary Code035
First Use Anywhere DateTuesday, March 25, 2025
First Use In Commerce DateTuesday, March 25, 2025

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, July 15, 2025
Primary Code036
First Use Anywhere DateTuesday, March 25, 2025
First Use In Commerce DateTuesday, March 25, 2025

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, July 15, 2025
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, July 15, 2025
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameSallie Mae Bank
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSalt Lake City, UT 84101
US

Trademark Events


Event DateEvent Description
Tuesday, July 15, 2025NEW APPLICATION ENTERED
Tuesday, July 15, 2025APPLICATION FILING RECEIPT MAILED
Wednesday, November 19, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, November 19, 2025NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, December 3, 2025ASSIGNED TO EXAMINER
Monday, December 8, 2025NON-FINAL ACTION WRITTEN
Monday, December 8, 2025NON-FINAL ACTION E-MAILED
Monday, December 8, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, March 6, 2026TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, March 6, 2026CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, March 6, 2026TEAS/EMAIL CORRESPONDENCE ENTERED