SAFETY ISN'T OPTIONAL: IT'S STRATEGIC Trademark
Trademark Overview
On Friday, September 26, 2025, a trademark application was filed for SAFETY ISN'T OPTIONAL: IT'S STRATEGIC with the United States Patent and Trademark Office. The USPTO has given the SAFETY ISN'T OPTIONAL: IT'S STRATEGIC trademark a serial number of 99414555. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, March 17, 2026. This trademark is owned by Great American Insurance Company. The SAFETY ISN'T OPTIONAL: IT'S STRATEGIC trademark is filed in the Insurance & Financial Services category with the following description:
Insurance services, namely, underwriting, issuance and administration of workers compensation insurance
General Information
| Serial Number | 99414555 |
| Word Mark | SAFETY ISN'T OPTIONAL: IT'S STRATEGIC |
| Filing Date | Friday, September 26, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, March 17, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 17, 2026 |
Trademark Statements
| Pseudo Mark | SAFETY IS NOT OPTIONAL IT IS STRATEGIC |
| Goods and Services | Insurance services, namely, underwriting, issuance and administration of workers compensation insurance |
Classification Information
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, September 26, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Great American Insurance Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45202
US |
| Party Name | Great American Insurance Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Cincinnati, OH 45202
US |
Trademark Events
| Event Date | Event Description |
| Friday, September 26, 2025 | NEW APPLICATION ENTERED |
| Friday, September 26, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, February 16, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, February 18, 2026 | ASSIGNED TO EXAMINER |
| Thursday, February 19, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 11, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 17, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, March 17, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
