| Serial Number | 85707787 |
| Word Mark | S STEP UP TO SUPERHERO WITH MAXINE |
| Filing Date | Monday, August 20, 2012 |
| Status | 605 - ABANDONED - EXPRESS AFTER PUB |
| Status Date | Wednesday, July 24, 2013 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 12, 2013 |
| Indication of Colors claimed | The color(s) red and black is/are claimed as a feature of the mark. |
| Description of Mark | The mark consists of the design of a woman wearing a black dress, a red blowing cape, red belt with a black letter "S" on it, and red boots. Below the blowing cape are the words "Step up to Superhero with Maxine" in the color red. |
| Goods and Services | Promoting public awareness of the need for blood donors; conducting an advertising, marketing and promotional campaign that encourages potential donors to give a specific type of automated blood donation that matches the blood type of individuals needing blood transfusions |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 8 - Abandoned |
| Class Status Date | Wednesday, July 24, 2013 |
| Primary Code | 035 |
| First Use Anywhere Date | Saturday, October 1, 2011 |
| First Use In Commerce Date | Saturday, October 1, 2011 |
| Party Name | Blood Systems, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Scottsdale, AZ 85252 |
| Party Name | Blood Systems, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Scottsdale, AZ 85252 |
| Event Date | Event Description |
| Wednesday, July 24, 2013 | ABANDONMENT NOTICE MAILED - AFTER PUBLICATION |
| Wednesday, July 24, 2013 | ABANDONMENT - AFTER PUBLICATION |
| Monday, July 22, 2013 | TEAS EXPRESS ABANDONMENT RECEIVED |
| Wednesday, March 13, 2013 | EXTENSION OF TIME TO OPPOSE RECEIVED |
| Tuesday, February 12, 2013 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 12, 2013 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 23, 2013 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, January 9, 2013 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, January 8, 2013 | ASSIGNED TO LIE |
| Tuesday, December 18, 2012 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, December 18, 2012 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, December 18, 2012 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, December 18, 2012 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, December 18, 2012 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, December 13, 2012 | ASSIGNED TO EXAMINER |
| Tuesday, August 28, 2012 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Monday, August 27, 2012 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Thursday, August 23, 2012 | NEW APPLICATION ENTERED IN TRAM |