S FACTOR Trademark

Trademark Overview


On Tuesday, September 28, 2004, a trademark application was filed for S FACTOR with the United States Patent and Trademark Office. The USPTO has given the S FACTOR trademark a serial number of 78490540. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, May 20, 2021. This trademark is owned by Toni & Guy (USA) Limited. The S FACTOR trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Hair care products and preparations, namely, hair conditioner, hair tonic, hair gel, hair spray, hair mousse, hair pomade, hair sculpting gel, hair lotion
s factor

General Information


Serial Number78490540
Word MarkS FACTOR
Filing DateTuesday, September 28, 2004
Status800 - REGISTERED AND RENEWED
Status DateThursday, May 20, 2021
Registration Number3871616
Registration DateTuesday, November 2, 2010
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 13, 2005

Trademark Statements


Goods and ServicesHair care products and preparations, namely, hair conditioner, hair tonic, hair gel, hair spray, hair mousse, hair pomade, hair sculpting gel, hair lotion

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateMonday, October 4, 2004
Primary Code003
First Use Anywhere DateFriday, September 30, 2005
First Use In Commerce DateFriday, September 30, 2005

Trademark Owner History


Party NameUNILEVER GLOBAL IP LIMITED
Party Type31 - New Owner After Registration
Legal Entity Type11 - Company
AddressMERSEYSIDE CH624ZD
GB

Party NameUNILEVER PLC
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressMERSEYSIDE CH62 4ZD
GB

Party NameUNILEVER PLC
Party Type21 - New Owner After Publication
Legal Entity Type99 - Other
AddressMERSEYSIDE CH62 4UJ
GB

Party NameToni & Guy (USA) Limited
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWest Drayton, Middlesex UB7 7RQ
GB

Party NameToni & Guy (USA) Limited
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWest Drayton, Middlesex UB7 7RQ
GB

Trademark Events


Event DateEvent Description
Friday, November 19, 2004ASSIGNED TO LIE
Monday, November 22, 2004AMENDMENT FROM APPLICANT ENTERED
Monday, October 4, 2004NEW APPLICATION ENTERED
Friday, November 12, 2004TEAS VOLUNTARY AMENDMENT RECEIVED
Friday, November 12, 2004CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, April 5, 2005TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, April 5, 2005ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 24, 2005LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, December 7, 2004TEAS VOLUNTARY AMENDMENT RECEIVED
Tuesday, December 7, 2004PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Thursday, April 28, 2005ASSIGNED TO EXAMINER
Monday, May 16, 2005EXAMINERS AMENDMENT -WRITTEN
Monday, May 16, 2005APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, May 16, 2005EXAMINER'S AMENDMENT MAILED
Friday, May 20, 2005ASSIGNED TO LIE
Wednesday, August 24, 2005NOTICE OF PUBLICATION
Monday, October 22, 2007ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, September 13, 2005PUBLISHED FOR OPPOSITION
Wednesday, October 12, 2005EXTENSION OF TIME TO OPPOSE RECEIVED
Wednesday, March 15, 2006OPPOSITION INSTITUTED NO. 999999
Wednesday, March 22, 2006OPPOSITION INSTITUTED NO. 999999
Thursday, July 12, 2007OPPOSITION DISMISSED NO. 999999
Thursday, July 12, 2007OPPOSITION TERMINATED NO. 999999
Tuesday, August 28, 2007NOA MAILED - SOU REQUIRED FROM APPLICANT
Monday, October 22, 2007TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, February 28, 2008NOTICE OF ALLOWANCE CANCELLED
Monday, March 24, 2008CASE ASSIGNED TO TTAB
Monday, April 13, 2009TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 19, 2009TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, May 19, 2009ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, July 29, 2009ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, February 28, 2008TEAS STATEMENT OF USE RECEIVED
Thursday, February 28, 2008DATA MODIFICATION COMPLETED
Friday, January 2, 2009ASSIGNED TO EXAMINER
Wednesday, July 15, 2009AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, July 29, 2009ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, September 8, 2010STATEMENT OF USE PROCESSING COMPLETE
Wednesday, August 19, 2009ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, January 22, 2010OPPOSITION TERMINATED NO. 999999
Friday, January 22, 2010TTAB RELEASE CASE TO TRADEMARKS
Friday, January 22, 2010OPPOSITION DISMISSED NO. 999999
Tuesday, March 9, 2010NOA MAILED - SOU REQUIRED FROM APPLICANT
Thursday, August 12, 2010TEAS STATEMENT OF USE RECEIVED
Thursday, August 12, 2010USE AMENDMENT FILED
Wednesday, September 8, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, May 21, 2018REGISTERED - SEC. 8 (6-YR) ACCEPTED
Tuesday, September 21, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, September 28, 2010ASSIGNED TO LIE
Tuesday, September 28, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Wednesday, September 29, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, November 2, 2010REGISTERED-PRINCIPAL REGISTER
Tuesday, May 2, 2017TEAS SECTION 8 RECEIVED
Thursday, May 18, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, May 18, 2017POST REGISTRATION ACTION MAILED - SEC. 8
Monday, November 20, 2017POST REGISTRATION ACTION MAILED - SEC. 8
Monday, May 21, 2018NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Saturday, November 2, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, August 25, 2020TEAS SECTION 8 & 9 RECEIVED
Friday, September 4, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, September 10, 2020POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Wednesday, March 10, 2021TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Tuesday, May 11, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, May 12, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, May 20, 2021REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Thursday, May 20, 2021REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, May 20, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, June 13, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, July 29, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 29, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, July 29, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, July 29, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, July 29, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, July 29, 2025TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Tuesday, August 5, 2025TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Tuesday, August 5, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, August 5, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, August 5, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 30, 2021AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP