| Serial Number | 86436652 |
| Word Mark | RIDER REWARDS |
| Filing Date | Tuesday, October 28, 2014 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Monday, May 5, 2025 |
| Registration Number | 4839820 |
| Registration Date | Tuesday, October 27, 2015 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 11, 2015 |
| Description of Mark | The mark consists of the words "Rider Rewards" where the word "Rider" Appears above the word "Rewards"; two lines in the shape of a pyramid appear above the letter "D" and the baseline vertical stroke of the letter "E" in the word "Rider"; two lines in the shape of an inverted pyramid appear below the letters "W" and "A" and the baseline vertical stroke of the second letter "R" in the word "Rewards"; motorcycle handle bars protrude from the letters "I" and "E" in the word "Rider". |
| Section 2(f) Limitation Statement | as to "RIDER REWARDS" |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "REWARDS" |
| Goods and Services | Platform as a service (PAAS) featuring computer software platforms for use by vehicle dealerships for customer relationship management, call center communications, contact management, customer loyalty programs, local purchasing programs, print and electronic marketing, text message marketing, order acknowledgements, generating thank you notes and gifts, event marketing, social media advertising and sales, appointment scheduling, gift card management, membership management systems, and generation and sales of vehicle history reports |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, November 6, 2014 |
| Primary Code | 042 |
| First Use Anywhere Date | Friday, October 4, 2013 |
| First Use In Commerce Date | Friday, October 4, 2013 |
| Party Name | Smart Innovations, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Franklin, WI 53132 |
| Party Name | Smart Innovations, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Franklin, WI 53132 |
| Party Name | Smart Innovations, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Franklin, WI 53132 |
| Event Date | Event Description |
| Thursday, November 6, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, December 29, 2014 | ASSIGNED TO EXAMINER |
| Friday, October 31, 2014 | NEW APPLICATION ENTERED |
| Friday, November 7, 2014 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, April 20, 2015 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, April 20, 2015 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, April 22, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, April 22, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, April 23, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, May 7, 2015 | FINAL REFUSAL WRITTEN |
| Thursday, May 7, 2015 | FINAL REFUSAL E-MAILED |
| Thursday, May 7, 2015 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Wednesday, June 3, 2015 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Wednesday, June 3, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, January 2, 2015 | NON-FINAL ACTION WRITTEN |
| Friday, January 2, 2015 | NON-FINAL ACTION E-MAILED |
| Friday, January 2, 2015 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, June 3, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, June 15, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 11, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, July 1, 2015 | ASSIGNED TO LIE |
| Friday, July 3, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, July 22, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 11, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 27, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 27, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, April 20, 2022 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, October 19, 2022 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, October 19, 2022 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, October 19, 2022 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Monday, October 28, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Friday, December 6, 2024 | TEAS SECTION 8 & 9 RECEIVED |
| Monday, May 5, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, May 5, 2025 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Monday, May 5, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Monday, May 5, 2025 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |