| Serial Number | 97113828 |
| Word Mark | RESERVA DE LA FAMILIA PLATINO JOSE CUERVO TEQUILA PLATA PLATINO |
| Filing Date | Monday, November 8, 2021 |
| Status | 602 - ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE |
| Status Date | Friday, September 2, 2022 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Description of Mark | The mark consists of a hexagon with a blue background which is framed within a wide silver line and with a narrower gold line inside the hexagon the word "TEQUILA" appears on the top left in dark blue letters on a gray banner with a gold border, the banner is placed on top of a drawing of green and white agave leaves, and the word PLATA appears below the banner in gray, to the right of the banner is an oval with a gold frame enclosing a drawing of a one story building and workers in brown and beige with a gray sky and white clouds; the words "RESERVA DE LA FAMILIA" appears on two lines below the framed oval in silver on a dark background and is bordered by silver lines with curved ends, the word "PLATINO" in silver appears below the wording RESERVA DE LA FAMILIA and is flanked on the right and left by representations of 2 gold coins, the words "JOSE CUERVO" also in silver and gray appear below the word PLATINO and the top of the neck and cap of the bottle are coated in blue with a small blue ribbon extending down from the lower edge of the blue neck coating and a shield design imprinted in the middle of the neck, with the word PLATINO under the neck in silver on a blue and silver background. |
| Indication of Colors claimed | The color(s) blue, dark blue, green, brown, beige, silver, gray, gold, white is/are claimed as a feature of the mark. |
| Goods and Services | Distilled blue agave liquor |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, November 16, 2021 |
| Primary Code | 033 |
| First Use Anywhere Date | Thursday, January 31, 2019 |
| First Use In Commerce Date | Thursday, January 31, 2019 |
| Party Name | BECLE, S.A.B. DE C.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Obregon, Mexico City C.P.01210 MX |
| Event Date | Event Description |
| Friday, September 2, 2022 | ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND |
| Friday, September 2, 2022 | ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND |
| Friday, September 2, 2022 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Friday, July 22, 2022 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, July 22, 2022 | TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS |
| Friday, July 22, 2022 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, July 22, 2022 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, February 15, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, February 15, 2022 | NON-FINAL ACTION E-MAILED |
| Tuesday, February 15, 2022 | NON-FINAL ACTION WRITTEN |
| Friday, February 11, 2022 | ASSIGNED TO EXAMINER |
| Wednesday, November 17, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, November 16, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Thursday, November 11, 2021 | NEW APPLICATION ENTERED IN TRAM |