REPUTATION CAPITAL Trademark

Trademark Overview


On Friday, July 11, 2025, a trademark application was filed for REPUTATION CAPITAL with the United States Patent and Trademark Office. The USPTO has given the REPUTATION CAPITAL trademark a serial number of 99278828. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, July 11, 2025. This trademark is owned by WPP Properties. The REPUTATION CAPITAL trademark is filed in the Advertising, Business and Retail Services and Computer & Software Services & Scientific Services categories with the following description:

Advertising services; promotional services; marketing services; public relations services, namely, reputation management, business assessment, issues management communications, policy communications, community engagement communications, and government relations communications; business and marketing consulting and advisory services in the fields of reputation management, crisis management and disinformation, and providing assistance to businesses, namely, business planning, business data analysis, business management, and business organization to help identify and combat weaponized information and rumors; brand evaluation services; business consulting services in business leadership development and business management; business research, strategic planning, advisory and consultation services for others in the field of advertising, marketing, communications, social media, promotions and public relations; brand creation, positioning and strategy services; consultancy services in relation...

Providing on-line, non-downloadable computer software applications and platforms for business management in fields of reputation management, crisis management and disinformation, and to help identify and combat weaponized information and rumors; providing information technology consulting services, namely, computer software consulting as related to providing on-line, non-downloadable computer software applications and platforms in the fields of reputation management, crisis management and disinformation, and to help identify and combat weaponized information and rumors
reputation capital

General Information


Serial Number99278828
Word MarkREPUTATION CAPITAL
Filing DateFriday, July 11, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateFriday, July 11, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesAdvertising services; promotional services; marketing services; public relations services, namely, reputation management, business assessment, issues management communications, policy communications, community engagement communications, and government relations communications; business and marketing consulting and advisory services in the fields of reputation management, crisis management and disinformation, and providing assistance to businesses, namely, business planning, business data analysis, business management, and business organization to help identify and combat weaponized information and rumors; brand evaluation services; business consulting services in business leadership development and business management; business research, strategic planning, advisory and consultation services for others in the field of advertising, marketing, communications, social media, promotions and public relations; brand creation, positioning and strategy services; consultancy services in relation to brand strategies, brand management, and customer relationship management; production of advertising matter and commercials; creation of advertising campaigns; business strategy development services relating to corporate social responsibility; provision of information, advice and consultancy relating to the aforesaid
Goods and ServicesProviding on-line, non-downloadable computer software applications and platforms for business management in fields of reputation management, crisis management and disinformation, and to help identify and combat weaponized information and rumors; providing information technology consulting services, namely, computer software consulting as related to providing on-line, non-downloadable computer software applications and platforms in the fields of reputation management, crisis management and disinformation, and to help identify and combat weaponized information and rumors

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, July 11, 2025
Primary Code035
First Use Anywhere DateMonday, May 12, 2025
First Use In Commerce DateMonday, May 12, 2025

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, July 11, 2025
Primary Code042
First Use Anywhere DateMonday, May 12, 2025
First Use In Commerce DateMonday, May 12, 2025

Trademark Owner History


Party NameWPP Properties
Party Type10 - Original Applicant
Legal Entity Type02 - Partnership
AddressNew York, NY 10007

Trademark Events


Event DateEvent Description
Friday, July 11, 2025NEW APPLICATION ENTERED
Friday, July 11, 2025APPLICATION FILING RECEIPT MAILED