RENTERS CHOICE Trademark

Trademark Overview


On Monday, May 13, 1991, a trademark application was filed for RENTERS CHOICE with the United States Patent and Trademark Office. The USPTO has given the RENTERS CHOICE trademark a serial number of 74165881. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, May 3, 2023. This trademark is owned by DEF INVESTMENTS, INC.. The RENTERS CHOICE trademark is filed in the Construction & Repair Services, Communication Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

rental of consumer electronics; namely, television sets, video cassette recorders (VCRs), and audio and video recording and playback equipment

[ rental of telecommunication equipment ]

[ rental of tools ]

rental of furniture and computers
renters choice

General Information


Serial Number74165881
Word MarkRENTERS CHOICE
Filing DateMonday, May 13, 1991
Status800 - REGISTERED AND RENEWED
Status DateWednesday, May 3, 2023
Registration Number1763556
Registration DateTuesday, April 6, 1993
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 14, 1992

Trademark Statements


Goods and Servicesrental of consumer electronics; namely, television sets, video cassette recorders (VCRs), and audio and video recording and playback equipment
Goods and Services[ rental of telecommunication equipment ]
Goods and Services[ rental of tools ]
Disclaimer with Predetermined Text"RENTERS"
Goods and Servicesrental of furniture and computers

Classification Information


International Class037 - Building construction; repair; installation services.
US Class Codes100, 103, 106
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateMonday, March 24, 2003
Primary Code037
First Use Anywhere DateSaturday, May 25, 1991
First Use In Commerce DateSaturday, May 25, 1991

International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateMonday, March 24, 2003
Primary Code038
First Use Anywhere DateSaturday, May 25, 1991
First Use In Commerce DateSaturday, May 25, 1991

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 107
Class Status Code6 - Active
Class Status DateMonday, February 24, 1992
Primary Code041
First Use Anywhere DateSaturday, May 25, 1991
First Use In Commerce DateSaturday, May 25, 1991

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 102, 107
Class Status Code6 - Active
Class Status DateWednesday, June 12, 1991
Primary Code042
First Use Anywhere DateSaturday, May 25, 1991
First Use In Commerce DateSaturday, May 25, 1991

Trademark Owner History


Party NameRENT-A-CENTER WEST, INC.
Party Type44 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Party NameADVANTAGE COMPANIES, INC.
Party Type43 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressPlano, TX 75024

Party NameRENTERS CHOICE, INC.
Party Type41 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressDALLAS, TX 75207

Party NameDEF INVESTMENTS, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMetairie, LA 70001

Party NameDEF INVESTMENTS, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMetairie, LA 70001

Party NameDEF INVESTMENTS, INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMetairie, LA 70001

Trademark Events


Event DateEvent Description
Wednesday, May 3, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, May 3, 2023REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Wednesday, May 3, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, May 3, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, October 19, 2022TEAS SECTION 8 & 9 RECEIVED
Wednesday, April 6, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, January 24, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, January 24, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, January 24, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, March 10, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, September 18, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, September 11, 2019ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, June 2, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, December 3, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, June 11, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, April 9, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, June 29, 2012NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - MAILED
Friday, June 29, 2012REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Friday, June 29, 2012REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, June 28, 2012TEAS SECTION 8 & 9 RECEIVED
Tuesday, July 13, 2010APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, July 13, 2010TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, July 28, 2008CASE FILE IN TICRS
Wednesday, July 12, 2006ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, September 9, 2004TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, March 24, 2003REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, March 24, 2003REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8
Monday, March 24, 2003REGISTERED - PARTIAL SEC. 8 (10-YR) ACCEPTED
Monday, January 6, 2003REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Monday, January 6, 2003PAPER RECEIVED
Saturday, December 19, 1998REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, September 15, 1998REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Tuesday, April 6, 1993REGISTERED-PRINCIPAL REGISTER
Wednesday, January 13, 1993ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, January 13, 1993ASSIGNED TO EXAMINER
Monday, December 21, 1992STATEMENT OF USE PROCESSING COMPLETE
Monday, November 23, 1992USE AMENDMENT FILED
Tuesday, October 6, 1992NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, July 14, 1992PUBLISHED FOR OPPOSITION
Friday, June 12, 1992NOTICE OF PUBLICATION
Tuesday, April 28, 1992APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, April 17, 1992EXAMINER'S AMENDMENT MAILED
Thursday, December 5, 1991CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, September 27, 1991NON-FINAL ACTION MAILED
Tuesday, September 24, 1991ASSIGNED TO EXAMINER