RELIABILITY " . . . . IT'S IN OUR DNA!" Trademark

Trademark Overview


On Wednesday, April 9, 2014, a trademark application was filed for RELIABILITY " . . . . IT'S IN OUR DNA!" with the United States Patent and Trademark Office. The USPTO has given the RELIABILITY " . . . . IT'S IN OUR DNA!" trademark a serial number of 86247397. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, December 30, 2022. This trademark is owned by AES Engineering Ltd. The RELIABILITY " . . . . IT'S IN OUR DNA!" trademark is filed in the Lubricant & Fuel Products, Metal Products, Machinery Products, Computer & Software Products & Electrical & Scientific Products, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Engineering training in the nature of training in condition monitoring, acoustic emission and vibration analysis, lubrication management, failure mode, condition-based maintenance, dynamic balancing, thermography, acoustic emission category, noise assessment, control and management

Scientific, electrical, optical, weighing, measuring, signalling, monitoring, checking and supervision apparatus and instruments, namely, bevels, laser distance meters, angle finders, signaling whistles, alarm sensors, technical measuring, testing and checking apparatus and instruments for measuring, testing and checking the temperature, pressure, quantity and concentration of gas and liquids, sensing and signaling devices for measurement and quality control of materials processing by laser, optical sensors; electrical and electronic apparatus and instruments for collecting, processing, assessing and transmitting data, namely, data processing apparatus; information display systems comprised of computer hardware and visual displays for scientific or industrial applications; computers for use with monitoring systems; control apparatus and instruments, namely, wireless controllers to monitor and control the functioning of other electronic devices, electronic apparatus for the remote contr...

Machines and machinery components, namely, metalworking machines and components thereof, namely, metalworking machine tools; hydraulic oil injectors in the nature of mounting tools for machines; pumps, namely, hydraulic pumps, lubricating pumps, pumps for machines; lubrication systems comprised of lubricating pumps and lubricating machines for use in protecting machines from wear; lubrication devices, namely, lubrication machines; power operated metalworking machine tools, namely, milling tools, turning tools, boring tools, drilling tools; oil filters; digital monitor meter and/or controller pressure test apparatus in the nature of pressure regulators being parts of machines

Pipework of metal including those from alloy steel and titanium; reinforcement systems comprised of reinforcing materials of metal for pipes; insulated non-electric cables of metal; non-electric cables of metal; metal pipe connectors

Lubricants and greases, namely, lubricating oil and greases, all purpose lubricants and general purpose greases; metalworking fluids, namely, cutting oil for industrial metal working, water-based cutting fluids used as a lubricant for industrial metal working; water-based metalworking fluids, namely, water-based cutting fluids used as a lubricant for industrial metal working; metalworking cutting fluids

Engineering; technical expertise services and technical advice in the field of mechanical, technical and industrial production; product research and development; industrial design; industrial research, namely, technical project studies and research regarding mechanical, technical and industrial production; material testing; calibration; integration of computer systems and networks; monitoring computer systems of others for technological purposes and providing back-up computer programs and facilities; technical consulting services in the field of vibration monitoring, condition monitoring, lubrication services management, data capture, analysis, diagnosis, asset integrity, management and performance for computer software; consultancy services in the field of control and application of metalworking cutting fluids and wash chemicals and fluid management therefor; testing services for others in the nature of testing, analysis and evaluation of the goods and services of others for the purpo...
reliability " . . . . it's in our dna!"

General Information


Serial Number86247397
Word MarkRELIABILITY " . . . . IT'S IN OUR DNA!"
Filing DateWednesday, April 9, 2014
Status710 - CANCELLED - SECTION 8
Status DateFriday, December 30, 2022
Registration Number4975840
Registration DateTuesday, June 14, 2016
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 29, 2016

Trademark Statements


Goods and ServicesEngineering training in the nature of training in condition monitoring, acoustic emission and vibration analysis, lubrication management, failure mode, condition-based maintenance, dynamic balancing, thermography, acoustic emission category, noise assessment, control and management
Description of MarkThe mark consists of a representation of a DNA double helix with outer strands of the DNA double helix being in a blue-white-grey-black coloration mix and with the cross-bars or nucleotide pairs of the DNA double helix in a black-white coloration mix except for one nucleotide pair in a red-white coloration mix with the word "RELIABILITY" being written in white lettering against a red background of a cross-bar or a nucleotide pair of the DNA helix, with the wording " . . . . IT'S IN OUR DNA!" in black appearing below the DNA double helix with the quotation marks appearing in grey shading at the upper-left and lower-right of this expression. Behind the nucleotide pairs of the DNA helix is the color blue. Grey shading appears to the left of the double helix and there is fading at the top and bottom of the double helix. All other white in the mark is background and is not a part of the mark.
Goods and ServicesScientific, electrical, optical, weighing, measuring, signalling, monitoring, checking and supervision apparatus and instruments, namely, bevels, laser distance meters, angle finders, signaling whistles, alarm sensors, technical measuring, testing and checking apparatus and instruments for measuring, testing and checking the temperature, pressure, quantity and concentration of gas and liquids, sensing and signaling devices for measurement and quality control of materials processing by laser, optical sensors; electrical and electronic apparatus and instruments for collecting, processing, assessing and transmitting data, namely, data processing apparatus; information display systems comprised of computer hardware and visual displays for scientific or industrial applications; computers for use with monitoring systems; control apparatus and instruments, namely, wireless controllers to monitor and control the functioning of other electronic devices, electronic apparatus for the remote control of industrial operations; insulated electric cables; instruments for checking, testing and verification, namely, gas testing apparatus and liquid testing apparatus; heat measuring and recording apparatus, namely, thermometers, not for medical purposes, temperature sensors, temperature indicators; vibration and noise monitoring, measuring and recording apparatus, namely, vibration meters and vibration measuring devices in the nature of accelerometers and oscilloscopes; weighing systems and apparatus, namely, weighing apparatus and systems comprised of weighing instruments for silos; temperature indicators; indicating apparatus and instruments for inspectional control, namely, temperature indicators; inspecting instruments, namely, electronic equipment for inspection and detection of foreign materials within containers, inspection mirrors, electro-optical instruments for use in inspection and measurement of industrial components, ultrasound inspection devices for non-medical, non-destructive testing; recording apparatus, namely, sound recording apparatus, time recording apparatus, sound and picture recording apparatus; plug adaptors; alarms, namely, alarms for the detection of inflammable gases, gas alarms, liquid-detection alarms, sound alarms, visual alarms; amplifiers; analyzers, namely, acidity analyzers, liquid analyzers, residual gas analyzers; electric cables; optical cables; calibrators devices, namely, calibration devices for calibrating optical emission spectrometers, calibration blocks for calibrating mechanical equipment; computers; computer interfaces; computer hardware; computer operating software; computer software for controlling mechanical apparatus and instruments; computer operating software being part of computer controlled apparatus and instruments; signal conditioners, namely, signal conditioning amplifiers; connectors, namely, electrical connectors, fiber optic connectors, cable connectors; data acquisition systems, namely, computer software for use with microprocessor-based electronic hardware for data acquisition for use in the field of structural monitoring applications; electronic data loggers; leak detectors for vacuum pumps, mechanical equipment and mechanical seal equipment; flow meters; measuring equipment and instruments, namely, length measuring gauges, rain gauges, ultrasonic thickness gauges, mechanical rotation gauges; thermometers not for medical purposes; shock pulse meters for measuring the operating conditions of machines; test rigs in the nature of operation simulators for measuring the service life of parts for machines; grease testing apparatus, namely, electronic apparatus for testing viscosity of greases; infrared thermal imaging cameras and associated operating software; apparatus for supervising lubrication and grease temperature, namely, temperature sensors; force measurement products, namely, digital handheld force gauges; strain gauges, including bonded strain gauges, spot-welded strain gauges, vibrating wire strain gauges, all for measuring strain in concrete structures and structures not comprised of concrete; indicators, namely, level indicators, pressure indicators, speed indicators, temperature indicators; interfaces, namely, electronic display interfaces and interfaces for detectors; isolators, namely, analog and digital optical isolators for the electrical isolation of digital lines connected between different pieces of equipment; sensors, namely, electric sensors, acceleration sensors, alarm sensors; accelerometers; vibration sensors in the nature of sensors used to detect temperature, direction and speed of wind; acoustic emissions sensors; displacement sensors in the nature of sensors used to measure distance or height and for measuring displacement of liquids; temperature sensors; electrical transducers, namely, load cells; load cells in the nature of electrical transducers; pressure sensors; microphones; wind speed and direction sensors; solar radiation sensors; ultrasound apparatus, namely, ultrasound flaw detectors, not for medical purposes, ultrasound inspection devices for non-medical, non-destructive testing; ultrasonic level sensors; preamplifiers and amplifiers; blank magnetic data carriers; blank optical data carriers; electronic instruments and apparatus, namely, electric meters for the measurement of process parameters and electrical parameters; data capture, analysis, diagnosis, and prognosis systems, apparatus and instruments, namely, infrared camera; data processing apparatus; testing apparatus, namely, apparatus for testing gas, liquids and solids, electronic apparatus for testing compression, strength, hardness and tensile characteristics of industrial materials; test equipment for machinery, namely, equipment for rotating equipment and machinery condition in the nature of a computerized system comprising sensors for measuring pressure, temperature, vibration, motion and acceleration; vibration management apparatus for machinery, namely, vibration meters; transducer indicators for measuring pressure; digital strain gauge monitor meters for monitoring and measuring strain in concrete and non-concrete structures; digital monitor meter and controller pressure test apparatus in the nature of automatic pressure control machines and instruments; detectors, namely, filling level detectors, gas detectors for detecting the presence of gas, motion detectors, radiation detectors; calibrators, namely, calibration devices for calibrating optical emission spectrometers, calibration devices for calibrating ultrasonic testers; systems, apparatus and instruments for lubrication, fluid management, condition monitoring, bearing condition monitoring and leak detection, monitoring, structural monitoring and testing, namely, electrical leak detection hardware and operating software, computer hardware and software system for remotely monitoring environmental conditions and controlling devices within a building, facility, grounds, or designated spatial area for the assessment of pipework vibration assessment and acoustic emissions; handheld computers, including those comprising one or more of the following: vibration data collector, wireless Internet capability, RFID card, memory card, GPS receiver, digital camera, cellular modem, barcode scanner, short range radio frequency transmitter and receiver; apparatus for checking, displaying, controlling, measuring, monitoring, warning, recording, data logging and recording variable parameters, namely, electronic data loggers; regulation and control apparatus, namely, electronic apparatus for the remote control of industrial operations; parts and fittings for the aforesaid goods, namely, pumps, namely, centrifugal metering pumps, controlled volume pumps
Goods and ServicesMachines and machinery components, namely, metalworking machines and components thereof, namely, metalworking machine tools; hydraulic oil injectors in the nature of mounting tools for machines; pumps, namely, hydraulic pumps, lubricating pumps, pumps for machines; lubrication systems comprised of lubricating pumps and lubricating machines for use in protecting machines from wear; lubrication devices, namely, lubrication machines; power operated metalworking machine tools, namely, milling tools, turning tools, boring tools, drilling tools; oil filters; digital monitor meter and/or controller pressure test apparatus in the nature of pressure regulators being parts of machines
Goods and ServicesPipework of metal including those from alloy steel and titanium; reinforcement systems comprised of reinforcing materials of metal for pipes; insulated non-electric cables of metal; non-electric cables of metal; metal pipe connectors
Goods and ServicesLubricants and greases, namely, lubricating oil and greases, all purpose lubricants and general purpose greases; metalworking fluids, namely, cutting oil for industrial metal working, water-based cutting fluids used as a lubricant for industrial metal working; water-based metalworking fluids, namely, water-based cutting fluids used as a lubricant for industrial metal working; metalworking cutting fluids
Pseudo MarkRELIABILITY IT IS IN OUR DNA
Indication of Colors claimedThe color(s) blue, black, red, white, and grey is/are claimed as a feature of the mark.
Goods and ServicesEngineering; technical expertise services and technical advice in the field of mechanical, technical and industrial production; product research and development; industrial design; industrial research, namely, technical project studies and research regarding mechanical, technical and industrial production; material testing; calibration; integration of computer systems and networks; monitoring computer systems of others for technological purposes and providing back-up computer programs and facilities; technical consulting services in the field of vibration monitoring, condition monitoring, lubrication services management, data capture, analysis, diagnosis, asset integrity, management and performance for computer software; consultancy services in the field of control and application of metalworking cutting fluids and wash chemicals and fluid management therefor; testing services for others in the nature of testing, analysis and evaluation of the goods and services of others for the purpose of certification, testing, analysis and evaluation of the goods of others to assure compliance with industry standards; technical compliance assessment for others, namely, testing, analysis and evaluation of the goods of others to assure compliance with industry standards; structural monitoring and testing in the nature of testing, analyzing and evaluating the structural properties of masonry and concrete structures; computer services, namely, data acquisition and analysis for others, including fatigue analysis for materials and structures, signal processing and digital filtering, statistical analysis, frequency domain spectral analysis; product safety testing, namely, pipework vibration assessment; structural testing, namely, testing, analyzing and evaluating the structural properties of masonry and concrete structures; engineering services, namely, finite element analysis; testing of heating and air-conditioning systems; noise and vibration testing for materials and machines; visual inspection of inaccessible areas at construction sites, including internal visual inspection, remote visual inspection and debris retrieval

Classification Information


International Class004 - Industrial oils and greases; lubricants; dust absorbing, wetting and binding compositions; fuels (including motor spirit) and illuminants; candles and wicks for lighting.
US Class Codes001, 006, 015
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 30, 2022
Primary Code004
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class006 - Common metals and their alloys; metal building materials; transportable buildings of metal; materials of metal for railway tracks; nonelectric cables and wires of common metal; ironmongery, small items of metal hardware; pipes and tubes of metal; safes; goods of common metal not included in other classes; ores.
US Class Codes002, 012, 013, 014, 023, 025, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 30, 2022
Primary Code006
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class007 - Machines and machine tools; motors and engines (except for land vehicles); machine coupling and transmission components (except for land vehicles); agricultural implements other than hand-operated; incubators for eggs.
US Class Codes013, 019, 021, 023, 031, 034, 035
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 30, 2022
Primary Code007
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 30, 2022
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 30, 2022
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 30, 2022
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameAES Engineering Ltd
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSheffield S601BZ
GB

Party NameAES Engineering Ltd
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSheffield S601BZ
GB

Party NameAES Engineering Ltd
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSheffield S601BZ
GB

Trademark Events


Event DateEvent Description
Friday, December 30, 2022CANCELLED SEC. 8 (6-YR)
Monday, June 14, 2021COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, June 14, 2016REGISTERED-PRINCIPAL REGISTER
Tuesday, March 29, 2016OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 29, 2016PUBLISHED FOR OPPOSITION
Wednesday, March 9, 2016NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 23, 2016LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, February 22, 2016APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, February 18, 2016EXAMINER'S AMENDMENT ENTERED
Thursday, February 18, 2016NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, February 18, 2016EXAMINERS AMENDMENT E-MAILED
Thursday, February 18, 2016EXAMINERS AMENDMENT -WRITTEN
Wednesday, February 10, 2016TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, February 10, 2016CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, February 9, 2016TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, September 14, 2015NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, September 14, 2015NON-FINAL ACTION E-MAILED
Monday, September 14, 2015NON-FINAL ACTION WRITTEN
Wednesday, August 26, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, August 26, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, August 19, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, March 3, 2015NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Tuesday, March 3, 2015EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Tuesday, March 3, 2015COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY
Tuesday, March 3, 2015EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED
Tuesday, February 10, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, February 10, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, February 9, 2015ASSIGNED TO LIE
Monday, February 2, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, August 1, 2014NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, August 1, 2014NON-FINAL ACTION E-MAILED
Friday, August 1, 2014NON-FINAL ACTION WRITTEN
Thursday, July 17, 2014ASSIGNED TO EXAMINER
Thursday, April 24, 2014NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, April 23, 2014NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, April 12, 2014NEW APPLICATION ENTERED