REINVENTING BEAUTY Trademark
Trademark Overview
On Tuesday, January 5, 2016, a trademark application was filed for REINVENTING BEAUTY with the United States Patent and Trademark Office. The USPTO has given the REINVENTING BEAUTY trademark a serial number of 86865530. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Monday, January 30, 2023. This trademark is owned by CVS Pharmacy, Inc.. The REINVENTING BEAUTY trademark is filed in the Advertising, Business and Retail Services category with the following description:
Retail store services in the nature of beauty products, including, skin care, perfumes, hair care and cosmetics
General Information
| Serial Number | 86865530 |
| Word Mark | REINVENTING BEAUTY |
| Filing Date | Tuesday, January 5, 2016 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Monday, January 30, 2023 |
| Registration Number | 5026067 |
| Registration Date | Tuesday, August 23, 2016 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 7, 2016 |
Trademark Statements
| Goods and Services | Retail store services in the nature of beauty products, including, skin care, perfumes, hair care and cosmetics |
| NOT AVAILABLE | "BEAUTY" |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 13, 2016 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, April 29, 2007 |
| First Use In Commerce Date | Sunday, April 29, 2007 |
Trademark Owner History
| Party Name | CVS Pharmacy, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Woonsocket, RI 02895 |
| Party Name | CVS Pharmacy, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Woonsocket, RI 02895 |
| Party Name | CVS Pharmacy, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Woonsocket, RI 02895 |
Trademark Events
| Event Date | Event Description |
| Wednesday, March 16, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, January 8, 2016 | NEW APPLICATION ENTERED |
| Wednesday, January 13, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 9, 2016 | ASSIGNED TO EXAMINER |
| Wednesday, March 16, 2016 | NON-FINAL ACTION E-MAILED |
| Monday, May 2, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, May 2, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, May 18, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 7, 2016 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 7, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 23, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Monday, August 23, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, July 12, 2022 | TEAS SECTION 8 & 15 RECEIVED |
| Wednesday, March 16, 2016 | NON-FINAL ACTION WRITTEN |
| Monday, May 2, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, May 4, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, January 30, 2023 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, January 30, 2023 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, January 30, 2023 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, August 23, 2025 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |