REESE'S Trademark

Trademark Overview


On Thursday, September 30, 1982, a trademark application was filed for REESE'S with the United States Patent and Trademark Office. The USPTO has given the REESE'S trademark a serial number of 73396729. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, August 5, 2025. This trademark is owned by Hershey Foods Corporation. The REESE'S trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Jewelry Products, Paper & Printed Material Products, Furniture Products, Houseware & Glass Products, Clothing & Apparel Products, Floor Covering Products, and Toys & Sporting Goods Products categories with the following description:

DECORATIVE MAGNETS FOR ATTACHMENT TO METAL SURFACES FOR DISPLAYING MESSAGES

[ DISC-TYPE TOSS TOYS AND COIN BANKS ]

[ PENCIL POUCHES, PENCIL SHARPENERS, ERASERS, BOOKS-NAMELY, RECIPE AND COOKBOOKS, ] PENCILS, MEMO PADS, [ CLIPBOARDS, LOOSE-LEAF BINDERS, ] PENS, [ BULLETIN BOARDS, POSTCARDS, PAPER-WEIGHTS, WRITE-ON WIPE-OFF BULLETIN BOARDS, BUMPER STICKERS ]

[ PLACEMATS NOT OF PAPER OR LINEN ]

[ JEWELRY-NAMELY PENDANTS ]

CLOTHING FOR ADULTS AND CHILDREN-NAMELY, T-SHIRTS, [ SWEATSHIRTS, PANTS, JEANS, TOPS, SWEATERS, SHORTS, OVERALLS, JUMPERS, SHIRTS, SKIRTS, BLOUSES, CAPS, ] HATS [ , SCARVES, CHILDREN'S SLEEPWEAR, SLIPS AND UNDERWEAR ]

[ RECIPE FILE BOXES, ] PLASTIC MUGS AND CUPS [ , AND SERVING TRAYS ]

[ PLASTIC FOBS FOR KEY RINGS, SLEEPING BAGS AND PILLOWS ]
reese's

General Information


Serial Number73396729
Word MarkREESE'S
Filing DateThursday, September 30, 1982
Status800 - REGISTERED AND RENEWED
Status DateTuesday, August 5, 2025
Registration Number1325483
Registration DateTuesday, March 19, 1985
Mark Drawing1 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 8, 1985

Trademark Statements


Goods and ServicesDECORATIVE MAGNETS FOR ATTACHMENT TO METAL SURFACES FOR DISPLAYING MESSAGES
Goods and Services[ DISC-TYPE TOSS TOYS AND COIN BANKS ]
Goods and Services[ PENCIL POUCHES, PENCIL SHARPENERS, ERASERS, BOOKS-NAMELY, RECIPE AND COOKBOOKS, ] PENCILS, MEMO PADS, [ CLIPBOARDS, LOOSE-LEAF BINDERS, ] PENS, [ BULLETIN BOARDS, POSTCARDS, PAPER-WEIGHTS, WRITE-ON WIPE-OFF BULLETIN BOARDS, BUMPER STICKERS ]
Goods and Services[ PLACEMATS NOT OF PAPER OR LINEN ]
Goods and Services[ JEWELRY-NAMELY PENDANTS ]
Goods and ServicesCLOTHING FOR ADULTS AND CHILDREN-NAMELY, T-SHIRTS, [ SWEATSHIRTS, PANTS, JEANS, TOPS, SWEATERS, SHORTS, OVERALLS, JUMPERS, SHIRTS, SKIRTS, BLOUSES, CAPS, ] HATS [ , SCARVES, CHILDREN'S SLEEPWEAR, SLIPS AND UNDERWEAR ]
Goods and Services[ RECIPE FILE BOXES, ] PLASTIC MUGS AND CUPS [ , AND SERVING TRAYS ]
Goods and Services[ PLASTIC FOBS FOR KEY RINGS, SLEEPING BAGS AND PILLOWS ]

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021
Class Status Code6 - Active
Class Status DateTuesday, March 19, 1985
Primary Code009
First Use Anywhere DateFriday, April 30, 1982
First Use In Commerce DateFriday, April 30, 1982

International Class014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments.
US Class Codes028
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateWednesday, January 16, 1991
Primary Code014
First Use Anywhere DateSunday, March 31, 1974
First Use In Commerce DateSunday, March 31, 1974

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateTuesday, March 19, 1985
Primary Code016
First Use Anywhere DateMonday, May 31, 1982
First Use In Commerce DateMonday, May 31, 1982

International Class020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.
US Class Codes050
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateWednesday, January 16, 1991
Primary Code020
First Use Anywhere DateSaturday, March 31, 1979
First Use In Commerce DateSaturday, March 31, 1979

International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002
Class Status Code6 - Active
Class Status DateTuesday, March 19, 1985
Primary Code021
First Use Anywhere DateFriday, April 30, 1982
First Use In Commerce DateFriday, April 30, 1982

International Class025 - Clothing, footwear, headgear.
US Class Codes039
Class Status Code6 - Active
Class Status DateTuesday, March 19, 1985
Primary Code025
First Use Anywhere DateThursday, September 30, 1976
First Use In Commerce DateThursday, September 30, 1976

International Class027 - Carpets, rugs, mats and matting, linoleum and other materials for covering existing floors; wall hangings (non-textile).
US Class Codes050
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateWednesday, January 16, 1991
Primary Code027
First Use Anywhere DateMonday, May 31, 1982
First Use In Commerce DateMonday, May 31, 1982

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateWednesday, January 16, 1991
Primary Code028
First Use Anywhere DateFriday, July 31, 1981
First Use In Commerce DateFriday, July 31, 1981

Trademark Owner History


Party NameHERSHEY CHOCOLATE & CONFECTIONERY LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressHershey, PA 17033

Party NameHERSHEY CHOCOLATE & CONFECTIONERY CORPORATION
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressWHEAT RIDGE, CO 80033

Party NameHERSHEY FOODS CORPORATION
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressHERSHEY, PA 17033

Party NameHershey Foods Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressHershey, PA 17033

Party NameHershey Foods Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressHershey, PA 17033

Trademark Events


Event DateEvent Description
Wednesday, August 3, 1983ASSIGNED TO EXAMINER
Thursday, August 18, 1983NON-FINAL ACTION MAILED
Friday, December 2, 1983NON-FINAL ACTION MAILED
Tuesday, December 20, 1983CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, February 22, 1984ASSIGNED TO EXAMINER
Thursday, February 23, 1984ASSIGNED TO EXAMINER
Friday, February 24, 1984NON-FINAL ACTION MAILED
Thursday, April 19, 1984CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, May 9, 1984ALLOWANCE/COUNT WITHDRAWN
Monday, July 9, 1984NOTICE OF PUBLICATION
Thursday, October 25, 1984EXAMINERS AMENDMENT MAILED
Friday, October 26, 1984APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, December 24, 1984NOTICE OF PUBLICATION
Tuesday, January 8, 1985PUBLISHED FOR OPPOSITION
Tuesday, March 19, 1985REGISTERED-PRINCIPAL REGISTER
Friday, September 28, 1990REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Wednesday, January 16, 1991REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, December 4, 2002TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, March 18, 2005TEAS SECTION 8 & 9 RECEIVED
Wednesday, April 20, 2005ASSIGNED TO PARALEGAL
Thursday, April 21, 2005POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Tuesday, June 7, 2005TEAS SECTION 8 RECEIVED
Tuesday, June 7, 2005REGISTERED - SEC. 8 (6-YR) FILED
Friday, March 18, 2005REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Tuesday, June 7, 2005RESPONSE RECEIVED TO POST REG. ACTION - SEC. 8 & 9
Thursday, October 27, 2005TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, February 16, 2006ASSIGNED TO LIE
Friday, February 24, 2006REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, February 24, 2006REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Thursday, February 5, 2015TEAS SECTION 8 & 9 RECEIVED
Saturday, February 21, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, February 21, 2015REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, May 23, 2008CASE FILE IN TICRS
Saturday, February 21, 2015REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Wednesday, January 15, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, March 17, 2025TEAS SECTION 8 & 9 RECEIVED
Tuesday, August 5, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, August 5, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, August 5, 2025REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Saturday, February 21, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, January 16, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, January 16, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, March 19, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, August 5, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED