REELS Trademark

Trademark Overview


On Wednesday, May 20, 2020, a trademark application was filed for REELS with the United States Patent and Trademark Office. The USPTO has given the REELS trademark a serial number of 88984782. The federal status of this trademark filing is REGISTERED as of Tuesday, October 31, 2023. This trademark is owned by Instagram, LLC. The REELS trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Communication Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Entertainment services, namely, providing interactive electronic and online databases featuring user-defined, short-form digital video content on a social networking platform for entertainment purposes; entertainment services, namely, providing interactive electronic and online databases featuring user-generated¿ short-form video content on a social networking platform for entertainment purposes; all of the aforementioned services excluding television programming

Downloadable computer software for the publication and sharing of user-defined, short-form digital content and images on-line via a social networking platform; downloadable computer software for modifying user-defined short-form audio content, user-defined short-form video content, and user-defined short-form audio-visual content for sharing on a social networking platform; downloadable computer software for modifying user-defined short-form video content, user-defined short-form audio content, and user-defined short-form audio visual content for sharing on a social networking platform; downloadable computer software for social networking and interacting with online communities; all of the aforementioned goods excluding television programming

Peer-to-peer video sharing services, namely, electronic transmission of user-generated, short-form video content and audio visual content among internet users on a social networking platform; all of the aforementioned services excluding television programming

Providing online non-downloadable computer software for viewing and interacting with a feed of user-generated, short-form video content, audio, audio-visual content and associated text and data on a social networking platform; all of the aforementioned services excluding television programming
reels

General Information


Serial Number88984782
Word MarkREELS
Filing DateWednesday, May 20, 2020
Status700 - REGISTERED
Status DateTuesday, October 31, 2023
Registration Number7204241
Registration DateTuesday, October 31, 2023
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, August 15, 2023

Trademark Statements


Goods and ServicesEntertainment services, namely, providing interactive electronic and online databases featuring user-defined, short-form digital video content on a social networking platform for entertainment purposes; entertainment services, namely, providing interactive electronic and online databases featuring user-generated¿ short-form video content on a social networking platform for entertainment purposes; all of the aforementioned services excluding television programming
Goods and ServicesDownloadable computer software for the publication and sharing of user-defined, short-form digital content and images on-line via a social networking platform; downloadable computer software for modifying user-defined short-form audio content, user-defined short-form video content, and user-defined short-form audio-visual content for sharing on a social networking platform; downloadable computer software for modifying user-defined short-form video content, user-defined short-form audio content, and user-defined short-form audio visual content for sharing on a social networking platform; downloadable computer software for social networking and interacting with online communities; all of the aforementioned goods excluding television programming
Goods and ServicesPeer-to-peer video sharing services, namely, electronic transmission of user-generated, short-form video content and audio visual content among internet users on a social networking platform; all of the aforementioned services excluding television programming
Goods and ServicesProviding online non-downloadable computer software for viewing and interacting with a feed of user-generated, short-form video content, audio, audio-visual content and associated text and data on a social networking platform; all of the aforementioned services excluding television programming

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, June 5, 2020
Primary Code009
First Use Anywhere DateWednesday, August 5, 2020
First Use In Commerce DateWednesday, August 5, 2020

International Class038 - Services allowing people to communicate with another by a sensory means.
US Class Codes100, 101, 104
Class Status Code6 - Active
Class Status DateFriday, June 5, 2020
Primary Code038
First Use Anywhere DateWednesday, August 5, 2020
First Use In Commerce DateWednesday, August 5, 2020

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateFriday, June 5, 2020
Primary Code041
First Use Anywhere DateWednesday, August 5, 2020
First Use In Commerce DateWednesday, August 5, 2020

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateFriday, June 5, 2020
Primary Code042
First Use Anywhere DateWednesday, August 5, 2020
First Use In Commerce DateWednesday, August 5, 2020

Trademark Owner History


Party NameMETA PLATFORMS, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMenlo Park, CA 94025

Party NameInstagram, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressMenlo Park, CA 94025

Party NameInstagram, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressMenlo Park, CA 94025

Party NameInstagram, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressMenlo Park, CA 94025

Trademark Events


Event DateEvent Description
Tuesday, February 20, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, February 20, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, February 20, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 20, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, February 20, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, December 13, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, October 31, 2023NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, October 31, 2023REGISTERED-PRINCIPAL REGISTER
Tuesday, August 15, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 15, 2023PUBLISHED FOR OPPOSITION
Wednesday, July 26, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, July 6, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, June 7, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, June 7, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, June 7, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, March 3, 2023APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Friday, March 3, 2023APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Wednesday, December 7, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, December 7, 2022NON-FINAL ACTION E-MAILED
Wednesday, December 7, 2022NON-FINAL ACTION WRITTEN
Wednesday, December 7, 2022NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED
Tuesday, December 6, 2022USE AMENDMENT ACCEPTED
Monday, November 7, 2022AMENDMENT TO USE PROCESSING COMPLETE
Wednesday, September 21, 2022USE AMENDMENT FILED
Monday, November 7, 2022DIVISIONAL PROCESSING COMPLETE
Friday, September 23, 2022DIVISIONAL REQUEST RECEIVED
Friday, November 4, 2022RESPONSE TO ITU OFFICE ACTION ENTERED
Friday, November 4, 2022TEAS VOLUNTARY AMENDMENT RECEIVED
Tuesday, October 11, 2022ITU OFFICE ACTION ISSUED FOR DIVISIONAL REQUEST
Tuesday, October 11, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, September 21, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 3, 2022CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, October 3, 2022ASSIGNED TO LIE
Friday, September 23, 2022TEAS AMENDMENT OF USE RECEIVED
Friday, September 23, 2022TEAS REQUEST TO DIVIDE RECEIVED
Wednesday, September 21, 2022JURISDICTION RESTORED TO EXAMINING ATTORNEY
Wednesday, September 21, 2022EX PARTE APPEAL-INSTITUTED
Wednesday, September 21, 2022EXPARTE APPEAL RECEIVED AT TTAB
Wednesday, September 21, 2022TEAS REQUEST FOR RECONSIDERATION RECEIVED
Wednesday, September 21, 2022TEAS REQUEST TO DIVIDE RECEIVED
Wednesday, March 23, 2022NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, March 23, 2022FINAL REFUSAL E-MAILED
Wednesday, March 23, 2022FINAL REFUSAL WRITTEN
Wednesday, February 23, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, February 23, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, February 22, 2022ASSIGNED TO LIE
Thursday, February 17, 2022TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Monday, September 13, 2021NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED
Monday, September 13, 2021INQUIRY TO SUSPENSION E-MAILED
Monday, September 13, 2021SUSPENSION INQUIRY WRITTEN
Saturday, March 13, 2021NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Saturday, March 13, 2021LETTER OF SUSPENSION E-MAILED
Saturday, March 13, 2021SUSPENSION LETTER WRITTEN
Friday, February 19, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, February 18, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, February 18, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, August 21, 2020NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, August 21, 2020NON-FINAL ACTION E-MAILED
Friday, August 21, 2020NON-FINAL ACTION WRITTEN
Wednesday, August 19, 2020ASSIGNED TO EXAMINER
Tuesday, July 28, 2020LETTER OF PROTEST EVIDENCE FORWARDED
Friday, June 5, 2020NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, May 23, 2020NEW APPLICATION ENTERED