| Serial Number | 75441546 |
| Word Mark | REEL VALUE |
| Filing Date | Thursday, February 26, 1998 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Saturday, September 23, 2006 |
| Registration Number | 2302789 |
| Registration Date | Tuesday, December 21, 1999 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 8, 1998 |
| Goods and Services | promoting the sale of the goods and services of others through the distribution of printed materials and promotional contests |
| Pseudo Mark | REAL VALUE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, September 23, 2006 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, March 12, 1998 |
| First Use In Commerce Date | Thursday, March 12, 1998 |
| Party Name | SWIMC, INC. |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | WILMINGTON, DE 198011607 |
| Party Name | SWIMC, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | WILMINGTON, DE 198011607 |
| Party Name | SHERWIN-WILLIAMS COMPANY, THE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | CLEVELAND, OH 44115 |
| Party Name | SHERWIN-WILLIAMS COMPANY, THE |
| Party Type | 21 - New Owner After Publication |
| Legal Entity Type | 03 - Corporation |
| Address | CLEVELAND, OH 44115 |
| Party Name | Sherwin-Williams Diversified Brands, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Cleveland, OH 441151075 |
| Party Name | Sherwin-Williams Diversified Brands, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Cleveland, OH 441151075 |
| Event Date | Event Description |
| Wednesday, June 2, 2010 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Saturday, September 23, 2006 | CANCELLED SEC. 8 (6-YR) |
| Wednesday, June 7, 2006 | CASE FILE IN TICRS |
| Tuesday, December 21, 1999 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 5, 1999 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, September 29, 1999 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, September 2, 1999 | USE AMENDMENT FILED |
| Tuesday, March 2, 1999 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, December 8, 1998 | PUBLISHED FOR OPPOSITION |
| Friday, November 6, 1998 | NOTICE OF PUBLICATION |
| Monday, September 28, 1998 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, September 24, 1998 | EXAMINER'S AMENDMENT MAILED |
| Tuesday, September 15, 1998 | ASSIGNED TO EXAMINER |
| Tuesday, September 8, 1998 | ASSIGNED TO EXAMINER |